Curriculum design of MBA graduate students
Course category
Course name
class
loan
comment
primary
core curriculum
Theory and practice of socialist economy
36
2
***24 credits
Business English
Seventy two
four
managerial economics
36
2
marketing management
36
2
manpower management/scheduling
36
2
strategic management
36
2
accountancy
36
2
financial management
36
2
Information system and information resource management
36
2
organization behaviour
36
2
Data, Models and Decisions
36
2
primary
take as an elective
Enterprise reform and organizational innovation direction
Business process reengineering
36
2
At least 6 credits.
Technological Innovation and Intellectual Property Management
36
2
Entrepreneurship management
36
2
Enterprise merger and reorganization-humanities
36
2
Value analysis of intangible assets
36
2
Enterprise diagnosis and consultation
36
2
leadership
36
2
Marketing and Modern Circulation Direction
Franchise management
36
2
Marketing planning and simulation
36
2
customer praxiology
36
2
customer relationship management
36
2
Retail management
36
2
Trade negotiation
36
2
E-commerce and network marketing
36
2
Supply chain and logistics management
36
2
Finance and financial management direction
Financial theory and application
36
2
financial market
36
2
Financial engineering
36
2
Investment principle
36
2
Financial service marketing
36
2
Enterprise merger and reorganization-finance
18
1
investment securities
36
2
investment banking
36
2
Financial statement analysis
36
2
Strategy and management direction of international enterprises
Enterprise internationalization strategy
36
2
International management
36
2
International business management
36
2
International market sales
36
2
Overseas legal risks of enterprises and their prevention
36
2
WTO legal system
36
2
Direction of enterprise legal management
Enterprise legal management
36
2
Operation and management of the board of directors
18
1
Case management
18
1
Enterprise legal risk management
36
2
Law firm management
18
1
Major legal project management
18
1
Omni-directional pass
Business and management statistics
36
2
Communication management
36
2
Legal science
take as an elective
Company law and enterprise law
36
2
At least 6 credits.
securities laws
36
2
law of contract
36
2
Enterprise tax law
36
2
Merger and reorganization of enterprises-law
18
1
real estate law
36
2
antimonopoly law
18
1
Marriage Law and Inheritance Law
18
1
Competition law
36
2
Special topic of international law
36
2
Special topics in commercial law and economic law
36
2
A Case Study of Legal Business Management
Including: human resources and labor law, technological innovation and intellectual property rights, enterprise organization and corporate governance, capital operation and financial law, enterprise legal risks and prevention, brand management and trademark law.
18
1
Take at least 3 credits.
Forums and lectures
Including: corporate social responsibility and business ethics; "Law and management series, economy and management series, politics and management series, culture and management series, management frontier series"; "China Legal Business Management Forum", etc.
2
The course "Corporate Social Responsibility and Business Ethics" is compulsory, and you have listened to more than six classes.
social practice
Participate in social practices such as "orientation of admission" and "study tour of law and enterprise management at home and abroad"
2
Submit analysis report to solve practical problems.
Elective courses in each major direction are as follows:
1. Direction of enterprise change and organizational innovation: business process reengineering, technological innovation and intellectual property management, entrepreneurship management, enterprise merger and reorganization, company growth management, enterprise diagnosis and consultation, intangible assets value analysis, leadership, system and project management, communication management, business and management statistics, and economic environment analysis.
Conditions) and so on.
2. Marketing and modern circulation direction: modern circulation management, marketing planning and simulation, customer relationship management, retail management, e-commerce and network marketing, supply chain and logistics management, franchise management and enterprise contract management.
Science, business negotiation, communication management, consumer behavior, communication management, business and management statistics, economic environment analysis (Analysis of
Economic conditions) and so on.
3. Finance and financial management: financial theory and application, financial market, financial engineering, investment, securities investment, investment banking, financial statement analysis, financial service marketing, communication management, business and management statistics, enterprise risk and crisis management, and economic environment analysis (analysis
Economic situation) and so on.
4. Strategy and international enterprise management direction: enterprise internationalization strategy, international operation management, international enterprise management, international marketing, overseas legal risks and prevention of enterprises, WTO legal system, enterprise contract management, communication management, business and management statistics, and economic environment analysis (analysis)
Economic situation) and so on.
5. Corporate legal management direction: corporate legal management, board management, case management, major legal project management, law firm management, communication management, economic situation analysis, business and management statistics, etc.
Generally choose the direction (all five directions are ok, but choose one): economic situation analysis, business and management statistics, and communication management.
Remarks: Overseas legal risks and prevention of enterprises, WTO legal system and intangible assets value analysis can also be used as elective courses of algorithms or majors, but choose one.