Direction 1: Agricultural products, as products with low demand elasticity, have strong demand rigidity, so the innovation of products themselves is particularly important in marketing. For example, the price of potato chips and potatoes is the price of meat. Direction 2: Conceptual marketing. For example, in today's serious food problem situation, the greening of agricultural products and employment are the highlights of marketing. Direction 3: Agricultural products have market problems, and the local market exceeds demand, so the foreign market is its main market. Then the transportation of agricultural products, this logistics, how to solve the "preservation" marketing of agricultural products is also a direction. Fourth, the primary processing and reprocessing of agricultural products is also one aspect.
It is suggested to combine case studies, such as successfully getting vegetable juice, such as potato chips and chips, such as a "mini melon". Wait a minute.