As the name implies, network marketing planning is a process of strategic thinking and scheme planning in order to achieve specific network marketing goals. Niuren Online believes that when we understand the concept of network marketing planning, we must have the premise of "specific network marketing goals", that is, we must understand the planning objects and the goals to be achieved. At the same time, the first thing to do in network marketing planning is marketing planning, and the network is only the scope of marketing planning.

The content of network marketing planning

If we understand the "specific network marketing objectives", then we will certainly understand that network marketing planning is a big concept, which actually needs to be decomposed into many modules and contents. Generally speaking, it can be divided into the following categories:

Network marketing profit model planning: mainly solve the problem of how to make money.

Network marketing project planning: this plus the profit model is equivalent to a business plan, mainly to solve who we are? What should we do? Our core strengths? What do we make money from? What's our goal? How should we achieve our goal? And other macro-level issues. At the same time, specific actions need to be compiled into Gantt chart, that is, travel route and schedule control.

Network marketing platform planning: whether to build a website or use a third-party platform, this needs to match the model. How to plan the website? How to plan from the aspects of structural logic, vision, function, content and technology?

Network promotion planning: how to promote the website? How to promote brand products? How to advertise? How to attract target customers? By what means to spread the promotion, what are the specific operational details and skills? How to proceed? Wait a minute.

Network marketing operation system planning: this mainly includes the division of business processes, as well as the establishment of planning departments, team positions, salaries, management assessment, training and so on. According to the business process. As long as you understand this, it will be easy for you to write a paper.