This study discusses the style evolution of "fashion illustration" since the 20th century by the method of literature review, and classifies and analyzes the style of 1995-2003 by the method of iconology. The results show that * * can be divided into seven styles, namely (1) story world style, (2) materialization style, (3) daily life style, (4) spatial city atmosphere style, (5) urchin and sophistry style, (6) artistic sensibility style and (7) high-tech digital style.
Fashion is a rapidly changing popular culture. Illustrators describe the fashion style in their eyes through different themes and contents, but it also brings the audience a clear picture different from photographic images and more visual imagination space. This vague and uncertain description is also one of the characteristics of post-modern consumer image. At the same time, through the discussion of the style types of fashion illustrations, it is found that the images of fashion vision are being justified by symbol consumption in post-modern scenes, and the changes of consumer aesthetics are also impacting the mood of this era; At this time, designers must consider different forms of consumption attitudes and cultural factors when creating and integrate them into their works.
Looking at fashion style has always been the imagination of transplanting Japanese pop culture and looking at the United States. However, judging from the economic situation facing Taiwan Province Province today, if we can't create differences, we will lose the chance of survival. Therefore, this study hopes to explore the style of fashion illustration, develop the creative concept of digital interactive laboratory, and provide more possibilities of fashion illustration style and experimental space for self-creation for fashion researchers and designers.