Virtual reality technology is a computer simulation system that can create and experience virtual worlds. It uses computer to generate a simulation environment, which is a multi-source information fusion, interactive three-dimensional dynamic scene and entity behavior system simulation, so that users are immersed in this environment. Moreover, as far as the current market is concerned, the technology of HTC VIVE's equipment in this respect is still quite good, with diversified development and promising prospects.
I. Industrial manufacturing
The Report of 20 17-202 1 Virtual Reality Industry in-depth Investigation and Investment Prospect issued by China Investment Consulting Co., Ltd. points out that the digital display service in industrial field based on virtual reality and augmented reality technology can run through the whole manufacturing process, including the initial market research, modeling development, engineering development and market development stages.
Using virtual reality and augmented reality technology, images can be superimposed on semi-finished cars to measure the actual situation. By measuring the relationship between the design product and the actual prototype, the research and development time is greatly reduced, the number of physical prototypes is reduced, and the cost is reduced.
Second, the entertainment industry
If the game has not become the main use of virtual reality technology, then it must be the entertainment industry. Audiences in cinemas are already enjoying 3D movies, but with applications like OculusCinema, audiences can be more immersed in the movie experience. They can watch movies through the huge virtual screen projected by VR head-mounted devices, just like in their own personal theaters. Surrounded by images and sound effects, they will feel immersive. If you are a sports enthusiast, the virtual reality platform company LiveLikeVR has set up a virtual stadium, where you can experience the passion of the game with your friends on a comfortable sofa.
Third, the medical industry.
Medical treatment has always been the main application field of virtual reality technology. Some institutions use computer-generated images to diagnose diseases. SurgicalHeaterandConquerMobile, a virtual reality simulation software company, uses diagnostic images generated by CAT scanning or ultrasound to generate 3D models of patients' anatomical structures. Virtual model helps new and experienced surgeons to decide the safest and most effective way to locate tumors, determine surgical incisions, or perform complex operations in advance.
Fourth, museums.
Virtual reality can add a lot of cultural atmosphere to our life. This technology can immediately send users to the Louvre, the Acropolis and guggenheim museum bilbao, new york, and they can travel around the world in one day. In fact, some museums have cooperated with developers to create virtual spaces where people can experience the museum's physical collections. Last year, the British Museum in London launched the first virtual reality weekend, and the American Museum of Natural History in new york also launched some collections that can be enjoyed through Google cardboard glasses. Anyone with a smart phone and a cardboard VR headset can visit the museum immediately.
Verb (abbreviation for verb) real estate industry
Virtual reality technology is the latest real estate marketing method integrating film and television advertising, animation, multimedia and network technology. It is very popular in Guangzhou, Shanghai, Beijing and other big cities in China, and in developed countries such as Canada and the United States abroad. It is a symbol and symbol of the comprehensive strength of the real estate industry today, and its main core is real estate sales! At the same time, there is a very urgent demand in other important links of real estate development, including declaration, examination and approval, design and publicity.
Sixth, the automobile manufacturing industry
For many years, automobile manufacturers have been using high-tech simulation equipment from the design process to the virtual prototype. Using OculusRift, Ford Motor Company has made virtual reality the center of its automobile research and development. In the immersion laboratory in dearborn, Michigan, employees can wear virtual reality helmets to inspect the interior and exterior of cars, or sit in the car to experience before production. This virtual reality prototype system allows designers and engineers from different departments to carefully examine different elements, such as engines and interiors, and find some potential problems.
Seven. education industry
In the past few years, the global online education market has grown rapidly, with Indian, China and Malaysian in the top three. The global market scale in 20 15 is expected to be166.5 billion USD, and in 20 17 it is expected to be 255.5 billion USD. The growth rate of mobile online education is faster, and it is estimated that the proportion in 20 17 will reach 6.3%. From 20 13 to 20 15, the number of online education enterprises in China increased by more than 20% every year. In 20 14 years, there were 67 online education startups in China, 2.6 times as many as in 20 13 years. Among them, K 12 accounts for nearly 30% of the education investment, which is higher than 20 13 106%. The new education mode based on online education has become the key direction of future development and has a broad market. As a new technology and teaching method, virtual reality will surely play a more important role in online education.
Eight. court
Jury members may no longer need to look at ordinary two-dimensional photos to evaluate the crime scene. Observing the crime scene in three-dimensional space will help jurors intuitively understand how people and other objects (such as bullets) move in space. In 20 14, a researcher from the University of Zurich published a paper in the journal Forensic Medicine, Medicine and Pathological Changes, describing in detail the potential use of OculusRift in reconstructing the crime scene according to the description in the trial process. They found that the use of interactive technology makes it easier for people to imagine and understand the details of the case and helps to decide whether the suspect is guilty or not.
Nine, social
In the next decade, the main media that people share socially will develop from photos and videos to VR. Both Facebook's Newsfeed and YouTube have started to support 360-degree video, and the special 360-degree video channel on YouTube has 500,000 subscribers. Companies such as RicohTheta began to build consumer-grade panorama camera. In addition to socialization in the consumer field, in the enterprise service market, VR will provide a new environment for telecommuting collaboration.
X. Electronic commerce
Virtual display of products with VR/AR technology can combine the characteristics of online shopping and physical store shopping, and thus create a highly competitive emerging shopping mode: 1. Traverse the massive commodity library resources anytime and anywhere, with the portable characteristics of online shopping; Second, the effect of trying on and experiencing goods can be virtualized, which has the precise characteristics of accurate product selection and WYSIWYG in physical store shopping; Third, realize virtual socialization through the platform, which has social attributes.