(1) Prompt the topic. In the headlines of news comments, a considerable part of the main task is to prompt the scope of the topic and clearly tell the audience what to analyze or discuss in the headlines. Comments that attract the audience with the timeliness, importance and closeness of the topic often adopt this kind of quasi-topic.
(2) reflect the argument. It is more common for news comments whose main task is to convey viewpoint information to directly reflect the central point in the title. This approach attracts the audience with bright views and unique insights, enlightens the thinking and easily leaves a deep impression on people.
(3) show your attitude. It is an important function of news commentary title to directly show the author's attitude, will and value orientation to news events or social problems. In this kind of title, the winner is not the freshness of the point of view, but the clarity of the attitude that is good at it. Especially for some phenomena with unclear boundaries between right and wrong and policies, or some problems that are particularly worthy of strong suppression, with the help of such titles, it can play a role in distinguishing right from wrong and strengthening the body to eliminate evil.
(4) arouse interest. In addition to the above three functions, the title of comments is also an important function to arouse the audience's interest in reading (or listening to or watching) comments with the help of vivid examples, novel techniques and angles, and vivid language. Compared with the headlines of news reports, the headlines of comments are simpler, more general and more abstract, which requires them to be more elaborate in production.