1. At the beginning of the copy, use an eye-catching sentence or title to attract the reader's attention.
2. Describe the scene where the bus conductor found the clothes. You can mention the busy people on the bus, the busy working environment, or when and where the clothes were found.
3. Describe the appearance and characteristics of clothes. You can mention color, style, texture or any other details related to clothes.
4. The middle part of the copy creates suspense, makes readers want to know more, and hints who the owner of the clothes is or what the story behind the clothes is.