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Topic selection direction of graduation thesis of marketing major
The topics of graduation thesis of marketing specialty can be: enterprise marketing network construction and management, customer relationship management, marketing organization design and reengineering, and application research of network marketing.

Advantages and disadvantages of marketing employment and its social background analysis;

With the continuous improvement of China's market economy, marketing has penetrated into all kinds of enterprises, not only foreign-funded enterprises, private enterprises, but also state-owned enterprises. People will also have a deeper understanding of the concept of marketing, so the demand for talents in this field will continue to be optimistic and may continue to heat up.

Moreover, with the commercial development of China's housing system and the vigorous development of commercial housing credit business, buying commercial housing has become the first choice of most people in China, and the competition among real estate developers is becoming more and more fierce, among which the most effective means of promotion is to hire real estate salesmen.

With the sharp price reduction of automobiles and the increase of national income year by year, it is no longer a myth that automobiles will enter more than one third of families in China in 2 1 century. Therefore, car marketers will also be popular in the workplace. After "hard work" in the 1990s, insurance salesmen will also become a hot job in the 20th century. Therefore, the overall demand for marketing professionals will increase.

But because of the particularity of marketing, marketing needs all kinds of abilities. People who don't study marketing are suitable for marketing, but professional knowledge becomes less important. Many people with low diplomas are willing to pay more labor to get more returns, forming a strong opponent of marketing students, which has caused certain pressure on graduates.