For a long time, people always like to use "big fish eat small fish" to describe the cruelty of market competition, which seems to have formed a conventional knowledge. At present, this statement has quietly changed. Because today has entered the era of knowledge economy, the market is changing rapidly and the information is changing with each passing day. The big fish with slow thinking and slow action may not be able to eat the small fish with smart mind and quick action. On the contrary, the phenomenon of "fast fish eat slow fish" appeared. Its moral is to emphasize the importance of adjusting our thinking to adapt to market changes at any time, and at the same time, it also sounds an alarm to those who are stuck in the rut, obsessed with shortcomings, exhausted and negligent in innovation. In fact, constant is backward, and backwardness will be beaten. If this continues, it will eventually be eliminated by the market. If we carefully savor the meaning of the so-called "fast fish eat slow fish", and then think about the book Who Moved My Cheese, which caused great repercussions in the economic circles not long ago, the different choices made by two mice and two dwarfs to find cheese eventually led to vivid stories with completely different results, thus generating new associations. Lenovo: The core of market economy is competition, natural selection, survival of the fittest and survival of the fittest are its natural laws. To put it bluntly, the market is ruthless and does not believe in tears. The law of the jungle, waiting for the opportunity to lose. There are many living examples around us to prove this point. For example, some enterprises have similar basic conditions and are on the same starting line. However, some enterprises, while obtaining product information, ask for instructions and report step by step, and study repeatedly at different levels for fear of taking risks and losing opportunities and markets. Some enterprises follow suit, break the routine, foster strengths and avoid weaknesses, integrate advantages and get on the horse quickly. In this way, they quickly occupied the market with obvious benefits. In contrast, enterprises with active thoughts and quick actions naturally take the lead, seize market business opportunities as soon as possible, and leave their conformist opponents far behind, resulting in a situation of "quick fish eat slow fish". Lenovo 2: Take the domestic insurance market as an example. Whether it is the introduction of marketable new types of insurance or the adjustment and change of new promotion methods at any time, it is almost dazzling, and the fierce competition for market share can be seen. The main reason for this situation is that if we are a little evasive and hesitant in developing new insurance products or new promotion methods, or even develop together too slowly, I am afraid we will lose the hard-won market in a short time, or even be eliminated. In the past, the phenomenon that "one type of insurance supports the situation and everyone eats the same pot" has long been a thing of the past, but now it is "bringing forth the old and bringing forth the new, leading the way for a few days from time to time", which makes people understand more the connotation of "time is money and efficiency is life". Lenovo 3: Change and invariability, fast and slow are contradictory unity of opposites, interdependence and relative development. When everyone is slow but you are fast, you stand out; When everyone is fast, you have to show extraordinary speed to stay one step ahead. When you are ahead, others will be eliminated. If you fall behind, it must be you. This complex and intertwined role transformation is going on all the time. If you relax your mind and hesitate to act, you will fall behind and be passive, and you must not take it lightly. Of course, if you want to learn to adapt and stand out in the increasingly fierce competition, it is not enough to have new ideas and determination, but also to have excellent self-strength and good quality.