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Inspirational stories and insights will be sold at the morning meeting. Video speech PPT will be shared.
Tisch

7987 grinding

If it weren't for that tricky job application. Now Xiong Suqiong is still farming in rural Chongqing.

After graduating from junior high school, Xiong Suqiong worked as a waiter in a small hotel in Chongqing. 1at the end of 994, she saw in the newspaper that Dongguan Gem Hotel (three-star) came to Chongqing to recruit people, so she signed up. At that time, the hotel planned to recruit 120 waitresses in Chongqing, but more than 1000 people signed up.

On the first day of the primary election, Xiong Suqiong was defeated because of her low academic qualifications and insufficient height, because most of the candidates were college girls. She was disappointed at that time, but it immediately occurred to her that it would be good to be a cleaner. So, she thought of one? Bad idea? She bought a dusty old toilet from a thrift store, then took it to the recruitment site and boldly said to the examiner, Manager, I am a rural girl. Although I have no education, I have enough strength. As she spoke, she squatted down and carefully wiped the toilet with a rag. I saw her wipe the toilet like an antique, from the outside to the inside, and from the inside out. In a short time, the examiner was shocked to see that this short girl could calmly carry a large toilet weighing several tens of pounds, and saw her again at the scene? Professional performance? , but also stunned, immediately hired her as a cleaner.

In this way, Xiong Suqiong came to Dongguan. Half a year later, when the general manager of the hotel inspected the work, he found that except for all the rooms on the sixth floor that Xiong Suoqiong was in charge of, almost every floor had guests complaining about the dirty toilets. When the general manager heard about it, he immediately promoted Xiong Suoqiong to monitor the bathroom cleaning class. Although ridiculed as? Toilet monitor? Xiong Suqiong never cared, but concentrated on management and learned about toilets, such as how to save water.

1996 1, a deputy manager of the housekeeping department resigned and left, and many supervisors and monitor were staring at this position. The housekeeping manager thinks Xiong Suqiong is a good cook and encourages her to be a volunteer. Xiong Suqiong certainly wants to try, but she knows that there are many masters and undergraduates in the hotel. She thinks it's too early to compete for the assistant manager at this time. Why not make up for it first? Low diploma and poor temperament? Let's talk about it in this class.

So, while working hard, she taught herself hotel management knowledge. Two years later, she got a diploma in hotel management and operation in a university and was promoted to monitor the health class. In order to teach her cleaning experience to employees, she specially sorted out 174 work logs she wrote every day when she entered the hotel, and recorded that she washed 7987 toilets in three years. The general manager was very moved after reading it and praised her at the hotel work meeting. Although Xiong Suqiong's conditions are worse than everyone present, her work attitude is the best! Look at her work log. She brushed the toilet 7987 times, which is 7987 times for an ambitious person! I don't think it's a running account I prefer to think of it as a hotel management industry? Toilet knowledge ! ?

After being appreciated by the hotel's top management, Xiong Suqiong became more confident. She not only went to the beauty shop to ask the master to help her design her hair style, but also often went to the fitness center to move. Several years have passed, and friends say that she is becoming more and more like a professional woman.

But Xiong Suqiong never lost it? Toilet spirit? . In June, 2000, the hotel held the housekeeping manager election, and the ten candidates were all management elites with bachelor degree or above. In the speech, Xiong suqiong said emotionally: compared with you, I am more like a toilet in a hotel, which is often overlooked, but the toilet also has a wish, that is, I hope to bring assured, hygienic and healthy services to all customers? After the speech, applause continued, and finally she was successfully elected as the housekeeping manager.

Two years later, Xiong Suqiong was promoted to the position of service manager, managing the services of the whole hotel, and attended the education and training center of Tsinghua University Ziguang Group. Senior professional manager? Certificate. In early 2005, she began to study for an EMBA degree at Lingnan College of Sun Yat-sen University. In June 2006, she was hired by headhunting company as the deputy general manager of Huatongcheng Hotel, the most luxurious five-star hotel in Dongguan.

In July, Xiong Suqiong went to Hong Kong to participate in an international exchange activity. Facing dozens of senior hotel management experts and professors from all over the world, she talked about her again? The toilet experience? :? Hotel managers should always put themselves in a lower position. Satisfy customers' needs with the best service. No matter how troublesome things you encounter, you should solve them with the same patience as cleaning toilets? She? Toilet knowledge It has also been included in the World Hotel Management Book compiled by Professor Sylvie, a famous French hotel management expert.

Today, Xiong Suqiong is a famous professional manager in Dongguan, but she is still working hard to get a master's degree in Lausanne Hotel Management College, Switzerland, and strive to get the golden key to the world!

extreme

Happy mood

There was an old man who suffered a serious setback at the age of 72. He fought for the largest retail group in China for decades and went bankrupt overnight. People watched this famous world-class entrepreneur face such a disastrous failure and talked about it in succession. Some people think that he will follow his fate and spend the rest of his life in poverty; Some people think that he will stimulate his nerves and live an ideal old age with Alzheimer's disease; Some people think that he must be vulnerable and end his life by suicide.

However, the collapse of the career building did not let the old man fall from now on. What appeared in front of people was that he was still full of energy and walked in the street in a hurry. After a while, the old man and several young people joined hands to open a network consulting company, which challenged the unfamiliar IT industry. Facing the new industry, the old man did not appear timid, but always had a smile on his face, was open-minded and eager to learn, and was not ashamed to ask questions. Coupled with his rational use of the experience accumulated in the retail business in the past, it didn't take long to make the business prosperous. A year later, the career building rebuilt by the elderly stood in front of people again.

When the reporter interviewed the old man and asked him why he could make a comeback within one year, the old man smiled happily and remained silent for a long time. The reporter waited for a long time, but the old man didn't give an answer, but began to do his own thing again. The reporter repeatedly mentioned this topic in doubt, and the old man smiled happily for the second time. He only said a short sentence? In fact, I have given the answer! ? At this time, the reporter suddenly realized that a happy mood is the magic weapon for the old man to turn defeat into victory and make a comeback.

This old man used to be the largest retail group in Japan? Eight hundred companions? Group President Wada Kazuo.

In the long-term struggle in the shopping mall, Wada Kazuo realized such a simple truth: life is a bunch of sunshine, you stand in the sunshine and expect the sunshine, your eyes are bright, your body and mind are warm, and your strength is multiplied; Turn around, look down at the shadow, feel dejected everywhere, secretly sad. Facing sunshine and darkness depends entirely on one's mood. Choose the former, and you will move forward actively and happily; If you choose the latter, you will fall into pessimism and stagnate.

The story of Wada Kazuo turning defeat into victory tells us that success needs a happy heart to support! If we ignore this point, we will miss success all our lives. If it is difficult for us to break through when we are depressed, why not try to take another road with a happy mood?

Tisso

Amway: Not just? Direct selling?

When people stop looking at Amway with strange eyes and strange logic, you will find the truth of Amway's success in China, won't you? Direct selling? This word is very simple. In a sense, direct selling is just the skin of Amway China, and a powerful and complex system is hidden under the thin skin.

In the past few years, people have been too sensitive to direct selling. There are three reasons: first, hundreds of thousands of ordinary people are involved, and direct selling has evolved from simple sales promotion to compelling public events; Second, the design of the system makes Amway's sales system indestructible. There seems to be one kind? Business religion? Suspected; Thirdly, Amway is a multinational company, which makes people feel a little different. However, business itself is a commercial activity of social organizations, and the structure of commercial organizations is based on the strategies and tactics of commercial organizations. Therefore, if we pay special attention to direct selling, I'm afraid it will downplay the significance of business and deliberately strengthen its moral and legal subject. When Zhu San used more than100000 migrant workers to paint walls and distribute leaflets in rural areas, no one questioned the inappropriateness and inappropriateness of their marketing behavior. And Wahaha is strict? Joint sales organization? When the organization comes to win over the bookmakers, it is considered smart. So simply talking about business and mode will be more pure. People have seen Amway's controversial appearance. This magazine aims to explore its little-known inner nature, which is the most valuable part it brings to marketers.

Admittedly, Amway sees the value of dreams and helps people realize their dreams through various means, bringing profits for themselves. The biggest difference between Amway and Wahaha is that the latter inspires businessmen, while the former inspires ordinary people. This is the most controversial part of Amway, and it is also the place where people look at Amway differently? Suspicious? . But this is the original intention of direct selling and the true meaning of promotion. Countless successful companies make a living from this, including multinational companies like Dell. In essence, direct selling is a universal business model, and Amway has only achieved the ultimate in direct selling within the scope permitted by national policies and laws.

Looking at Amway as a bystander, we can find that it is different from what people take for granted. In the past, people thought that Amway was a fierce predatory company, but in senior managers such as Zheng Jinfen and Huang Deyin, people saw more of them? Confucian businessmen? Features. Many people imagine that Amway is an irresponsible multinational company that will only make a fortune and leave, but many decisions of Amway reflect the determination rooted in China. Corporate citizen? Sense of responsibility. Some people think that Amway is a company that likes to catch the edge and play cat-and-mouse games, but in fact, Amway is actively transforming itself in China and has made a lot of efforts. Some people think that Amway is a company that uses deception and exaggeration. However, what is presented to the world is its firm attitude towards the market order. Others think that Amway is a company that wins only by mode, but after careful combing, it is not difficult to find that a strong and efficient back-office system is the key to its invincible position. Someone saw the black spot of Amway, and the new marketing saw its truth.

In fact, if you go deep into the market, you will find more content related to Amway. This is an unexpected world. Promotion, training, meetings, shopping, distribution, internet, production and even finance, all elements of every enterprise are infinitely magnified here in Amway. The success of Amway is only a natural manifestation of the synergy of these elements. Direct selling is the coat of Amway, and the system is its inherent. Through in-depth interviews and investigations, the reporters of New Marketing try to dig out the secrets hidden in the depths, which is the insurmountable place for Amway.

Article 4

Those who earn star money only replace girls.

Mu Xin is a post-80s girl. At the beginning of 2006, Mu Xin took odd jobs in the film and television crew, and then went to the Hengdian crew to take notes. The crew is going to shoot a family feud TV series in the late Ming and early Qing dynasties. There are two actresses from Taiwan Province province in this play. Zhao, one of the heroines, asked her assistant to find a replacement for herself, that is, polished body double.

Reporter Mu Xin heard this word for the first time and felt very fresh. She didn't understand until she asked. The original optical replacement had already existed in Taiwan Province Province. Some shots are shot at high altitude with the camera on the elevator frame, and it takes a long time to adjust the position. Of course, the main actor doesn't have time to stand there and wait for the lights, so he needs body double instead of the main actor. In other scenes, such as rainy days or night scenes, it is necessary to adjust the lighting position repeatedly to capture the best face of the actress. For example, some people have the most beautiful 45-degree side face, and some people can add color to their faces by hanging down their hands.

In order to catch up with the shooting progress, the director saw Mu Xin asking questions with great interest and simply put her on the shooting chair. At first, Mu Xin was very excited. The lighting engineer told her to tilt, rotate, raise her head and lower her head, and she enjoyed it. But three hours later, the lighting engineer and photographer are still busy around her.