spring,summer,autumn and winter
The significance of design lies in the use of
Changbai Mountain
Tigers, deer, birds and snow symbolize the purity and nature of water. The series of Nongfu Spring, Spring, Summer, Autumn and Winter shows the nature of water with natural illustrations of the four seasons, telling Nongfu Spring as a whole that we are only porters of nature.
Above the sign is the shape of a continuous green mountain range. At the same time, birds are flying over the mountains.
From the color point of view, green is usually considered as a symbol of environmental protection, vitality and purity. The existence of mountains and birds, with green as the background, gives people a sense of environmental protection, safety and nature. Below the trademark is the red name of Nongfu Spring, which usually gives people visual stimulation and has remarkable content. Overall, the combination of green and red is impressive in color contrast.
Basic meaning
Nongfu Spring of Nongfu Spring, namely
Nongfu Spring Company Limited
Formerly known as
Qiandaohu, Zhejiang
Yangshengtang Drinking Water Co., Ltd. was established on September 26th, 1996. It is a holding company of Yangshengtang, headquartered in Hangzhou, Zhejiang Province.
On may 8, 20 19, nongfu spring announced that it had officially entered the coffee industry. On September 20 19/day, the list of the top 500 manufacturing enterprises in China was released, and Nongfu Spring Co., Ltd. ranked 332nd.
On June 7, 2020, it was selected into the list of top enterprises in the national agricultural product processing industry 100 in 20 19, ranking 18. On September 8, 2020, Nongfu Spring officially landed.
Hong Kong Stock Exchange
, the openness is over 85%.
How to write an illustration design specification? How to write an illustration design specification? More than 500 words ...
Start with the design intention, talk about the overall style and tell a story.
Nouns explain the design principles of illustrations in as much detail as possible.
Illustration design mainly studies the style and application of illustrations. In this picture book, the modern applications of illustrations are classified. Due to the development of modern economy, the meaning of illustration no longer stays at the level of illustration, but has evolved into a tool and means for people to know and express the world. [1] Especially due to the development of printing technology, the field of illustration has made unprecedented progress, and the content and form of illustration also reflect artistry. People are no longer satisfied with the design of illustrations themselves, but are more pursuing the expression of individuality, including lovely illustrations, eccentric illustrations and sometimes ugly illustrations. Today's illustrations highlight the feeling of loveliness. It is precisely because of this lovely feeling that the style of illustration has been widely recognized in today's society. This is the main reason why people pay more and more attention to painting design, and it is also the main aspect of the research and analysis of this album.
Design description of classic flower illustrations
When you didn't see this flower, it died with you; When you look at this flower, you will know that the color of this flower is not in your heart. -Wang Yangming's Biography
Buddha said: Flowers bloom on the other side, flowers bloom on the other side, just a mass of red, flowers bloom without leaves, leaves grow without flowers, just miss each other and can't meet each other.
In the afterlife, there will be faith, but there will be no unbelief. Years will be long, and there will be two identical flowers in the world. Looking back on the Millennium, a flower withers and a flower blooms. Whether it is the same flower or not should be left to future generations to judge.
When you come into my eyes, like a flower reflected in the water, it is not a flower, its color is empty, and everything is red dust. Suddenly I feel like this unknown flower.
A flower blooms and a flower falls. After all these years, no one asked.
The landlord actually has many such poems to illustrate. What I am studying at the illustration school at present is writing illustrations. I thought about it for a long time. As a result, the teacher said that it could be described by ancient poetry, and I petrified on the spot.
There is also an anthropomorphic illustration, which is easier to describe.
Camellia is also known as camellia, foreign tea, Datura stramonium, late camellia, cold resistance and Toona sinensis. Color: red, pink, crimson, rose, purple, white, yellow stripes, etc. Flowering period: 1 1 month to February next year. Flower language: modesty, ideal love, virtue and loveliness.
That's enough.
What is illustration design?
Illustrations are images expressed by patterns. In line with the principle of unity of beauty and practicality, we strive to make lines and shapes clear and lively, and easy to make. Illustrations have many applications. In advertisements, magazines, brochures, posters, books, packaging and other graphic works, anything used for "explanation" can be counted as the category of illustration. There are many forms of illustration, such as figures, free form, realistic skills, black and white, color, materials, photos and computer production. As long as it is "graphics", it can be applied to the production of illustrations.
Illustration is commonly known as illustration in China. Nowadays, commercial illustrations popular in foreign markets include publication illustrations, cartoon mascots, video and game art designs and advertising illustrations. In fact, in China, illustrations have spread all over print and electronic media, commercial places, public institutions, commodity packaging, film and television performance posters, corporate advertisements and even T-shirts, diaries and New Year cards. Drawing illustrations is somewhat subjective for the author and has the personality of free expression. Whether it is fantasy, exaggeration, humor, sensibility or symbolic emotions, you can freely express and deal with them. As an illustrator, you must complete the creative theme of joke advertisements and have a deeper understanding of things in order to create excellent illustrations. Since ancient times, painting illustrations have always been dominated by painters. With the expansion of design field, illustration skills are becoming more and more specialized, and now illustration work has long been held by specialized illustrators.
Illustrators often draw illustrations for graphic designers or directly for newspapers, magazines and other media. They are generally professional illustrators or freelance artists, and have their own themes and painting styles like photographers. Professional sensitivity and desire for new situations and new tools make many of them start to use cg animation design tools to create illustrations. This brand-new photography technology has completely changed the creative concept of photographic optical imaging, taking digital graphics processing as the core, and is also called "darkroom photography". It blurs the boundaries between photographers, illustrators and graphic designers. Nowadays, as long as they are talented, they can complete all three tasks on the same computer.
How to write the opening report of illustration graduation design?
Here is an example for your reference:
Opening Report of Three-dimensional Ink Painting Bamboo Rhyme
Brief introduction of project content:
Three-dimensional animation, also known as 3D animation, is a new technology with the development of computer software and hardware technology in recent years. Three-dimensional animation software first establishes a virtual world in the computer. Designers build models and scenes in this virtual three-dimensional world according to the shape and size of the objects to be represented, then set the motion trajectory of the model, the motion of the virtual camera and other animation parameters according to the requirements, and finally assign specific materials to the model, and light it as needed. When all this is done, the computer can automatically calculate and generate the final picture.
At present, China 3D animation is in a new period. Three-dimensional animation originated from abroad, but the national is the world. Speaking of China, 3D animation must have its own national characteristics. The three-dimensional animation of American Disney can represent the development level of three-dimensional animation, but our animation can't be compared with it, but we have to make three-dimensional animation with our own cultural characteristics to make achievements. China has just staged a large-scale three-dimensional animation "Mobius Ring", known as the production team, with a production cost of 65.438+0.5 billion and hundreds of people. However, the current benefits and effects are not ideal. There are certainly many factors in this result. However, the most important and crucial factor has been neglected, that is, culture, and those with their own culture are gone. Became a soulless body, just an empty body that looks good but can't bear to see.
Therefore, in my graduation project, I combined three-dimensional animation with traditional Chinese painting, and used three-dimensional technology to render "bamboo" into ink painting style, and then made it into animation. This quality, which has been endowed with indifference, lofty and integrity since ancient times in China, is the personality pursuit of many China literati. The main purpose of animation is to put bamboo in the rain and highlight the spiritual quality of bamboo through the performance of flowers and birds in the rain.
Does the illustration have any meaning?
Illustration is commonly known as illustration in China. Nowadays, commercial illustrations popular in foreign markets include publication illustrations, cartoon mascots, video and game art designs and advertising illustrations. In fact, in China, illustrations have spread all over print and electronic media, commercial places, the public, commodity packaging, film and television performance posters, advertisements and even T-shirts, diaries and New Year cards.
Application scope of illustrations
Publications: Illustrations used in book covers, book pages, book jackets and book catalogues. Including illustrations used by newspapers, magazines and other editors. Commercial publicity: advertising DD includes newspaper advertisements, magazine advertisements, signboards, posters, leaflets and illustrations used in TV advertisements.
Business image design: commodity logo and image (mascot); Commodity packaging design; Packaging Design and Description Illustrated DD consumer guide, commodity description, manual, chart, catalogue, film and television multimedia: role and environment art setting or interface design in film and television drama, advertising film, network, etc. Game design: game promotion illustration, game character setting, scene setting animation, cartoon, cartoon animation original painting setting, cartoon design, cartoon design basically all commercial paintings can be counted as illustrations.
Two types of illustration applications
In the field of graphic design, we are most exposed to literary illustrations and commercial illustrations. Literary illustration-a visual art form that reproduces the plot of an article and embodies the spirit of literature. Commercial illustration-an image expression that conveys commodity information for products and integrates art and commerce. The illustrator gets the remuneration related to it, gives up the ownership of the work, and only retains the right of signature, which is a commercial transaction.
What is commercial illustration? How to conceive?
I used to be engaged in art training, but now I am engaged in illustration. One day, I let my students step on my website. The student asked me, "Teacher, what is illustration?" I was taken aback: dear, I studied art in science and should ask this question. Art undergraduates still have this question. Kuang is a sentient person. It seems necessary to mention it.
Illustration, namely illustration and illustration. In ancient times, the original picture was the reason why the ancients made black and white woodcut prints. The ancients also thought that a book with several pictures was both beautiful and helpful for reading. The first illustrated book, a Buddhist sutra, a diamond sutra, I forgot the full name.
Speaking of which, everyone is basically clear. In a narrow sense, illustrations are inserted into books to help reading, and modern printmaking specialty is derived from illustrations.
With the continuous development of civilization, the continuous progress of science and technology, the deepening of human aesthetics and the continuous improvement of spiritual requirements, illustrations are constantly updating themselves under the impetus of generations of artists. Today's illustrations are indeed earth-shaking changes, although they are not completely different from the beginning. And integrated into all aspects of our lives, everywhere, closely related to the lives of the general public.
Today, people in the industry basically divide illustrations into several categories.
(1) Business Fashion Category
It is mainly used in commercial activities and advertising, with strong sense of consumption, fashion and beauty, which can make products more cultured and more friendly to people, and provide more taste space for expanding product popularity. It is a popular promotion means in the tide of returning to nature. For example, product packaging design illustrations, pictures of advertising posters and so on.
(2) publications
Mainly in publications with pictures, this form is the original function of illustration, but the effect has been more refined, more beautiful and more professional. With the coming of the era of reading pictures, readers demand higher quality books and easier reading. Then, with pictures in the book, readers will naturally be more inclined to buy and read, not to mention children's books. Illustrations are inevitable. No one will buy children's books without pictures, and even the children who buy them will not read them. Books, periodicals, newspapers, magazines, etc. Issued by the publishing house. There are traces of illustrations everywhere. This is a big category.
(3) Cartoons and cartoons
Everyone knows this, but no one may tell you. It turns out that this is also an example. Imagine a book, 500 words and a picture, and you can easily know that it is an illustration. If there is a picture of 50 words and a picture of every ten words, it will become a cartoon. That's it, comics go further, and a small deformation in character modeling is cartoon comics. Today's animation has become a big industry in the cultural industry chain. Its attributes are ultimately similar to illustrations, and now it has derived animation role setting and online game role setting.
(4) Frontier illustrations
Let's talk about this first It's cutting-edge, that is, it's avant-garde, self-centered, not necessarily popular, not necessarily beautiful, but a little cool in short. For the author, this is a real illustration, a real creation, something that can reflect himself. "This is my original, do you like it? I like it when you hold it. Don't say anything if you don't like it. I am original. " I said.
Illustrations are still developing. Although there are some shortcomings, this paper briefly explains the definition of illustration. You actually live in the world of illustrations. In China, there is no mature illustration industry, so its space is huge and extensive. Shout with me: "Let the illustration industry take off from us!"
How to get the graduation design manual of children's illustration? How to write my graduation thesis "Illustration Design of Girl Story Series-Character Design and Color Application of Illustration"? Please kneel for guidance! !
First, it depends on whether you are a man or a woman. Because men and women are different, they have different understandings of things. In particular, same-sex and opposite-sex views are different. Men find it charming and enchanting. Women basically think dancing is slutty.
Secondly, if you want to paint by yourself, you should choose a good theme. For example, a good story should have a good plot. And a good picture reflects a plot in the story. This moment can make people daydream. Let people automatically turn a picture into a beautiful story.
Then there is your choice of materials, depending on whether you want to go emotional or aesthetic. Aesthetic style can draw the realistic front of the characters. If you are emotional. Just draw the back of a girl.
Personally, I will spend a pair of snowflakes on the ground and the north wind will blow. Han Mei stands proudly in the snow. Girl, turn your back on the picture and walk alone. The snow ahead is foggy, so I can't see clearly. There is nothing around the girl.
You will wonder why this girl is like this. . .
But as for what style, it depends on your mood. Can be painted cheerful, but also can make people feel sad. . .
How to simply express the illustrations of the four seasons of spring, summer, autumn and winter, without adding character elements, only using natural elements to express them.
1. Spring, the color of spring is fresh and tender. I don't usually use too strong colors. I often use fresh colors such as pink, lemon yellow and light green. The theme can be new buds, large green grasslands, flowers in bud, light blue sky and bright kites flying in the sky.
2. Summer. The colors are more colorful. The red sun, the thick green shade, the blooming lotus, and the noisy cicadas and flowers on the trunk are also bold and colorful.
3. Autumn. The color of autumn is the color of warm maple leaves, harvested fruits of various colors, large golden red maple leaves, blue cloudless sky, and a row of geese flying south.
4. Winter, the most commonly used season of cool colors, is dominated by all kinds of blue cool colors-falling snowflakes, snow-covered pine forests, huts covered with thick snow, firewood piled up outside the house, corncob red peppers hanging under the eaves, and smoke rising from the chimney on the house, breaking the silence in winter.