1. Poster: A printed advertisement posted on cardboard, walls, boards or vehicles or displayed in other ways. It is the main form of outdoor advertising and one of the oldest forms of advertising.

2. Poster: one of the manifestations of visual communication, it attracts people's attention at the first time through the composition of the layout and gets instant stimulation, which requires the designer to combine the elements such as picture, text, color and space completely to show people the publicity information in an appropriate form.

Second, the characteristics are different.

1, Poster: Poster design, as the main course of art design major in colleges and universities, is the same as other designs. The most important thing is to have a good idea. Good ideas can properly reveal the theme, provide novel expressions and be fascinating. A poster with superb skills and no creativity is like a statue with a beautiful shell and no vitality.

2. Posters: Posters want the participation of all walks of life, which is a kind of advertisement. Some posters use artistic design to attract more people to join the activities. Posters can be published and played in the media, but most of them are posted where people can easily see them. Its advertisements are extremely colorful.

Third, the roles are different.

1. Poster: Posters have unique artistic effects and aesthetic conditions. The most representative advertising designers in advertising history are mostly famous for their outstanding performance in poster design. In this sense, studying poster design is the only way for advertising designers to succeed.

2. Poster: It can spread to the society, mainly to improve the visibility of enterprises or individuals. A common social phenomenon is accepted by most people and provides important information of modern life. Recognized by the enterprise department, he can use some ideas to control employees to cause thinking.

Baidu encyclopedia-poster

Baidu encyclopedia-poster