Many consumers have reported that a large number of "lost groups" and "wool groups" of ultra-low discount products have appeared on major social networking sites and apps. Both the group owner and the anchor claim that they can buy preferential goods in the group.
"Lack of group" and "wool group" are new things in online shopping and conform to the new consumption trend. However, some consumers have found that some "missing groups" and "wool groups" are not as magical as claimed, and are full of marketing routines.
In this regard, consumers should improve their screening ability, and third-party platforms should also strengthen supervision to prevent criminals from defrauding consumers through "missing groups" and "wool groups".
Social assessment
For the new thing of online shopping, "losing the group" and "wool group", some insiders said that this is another development trend of Internet retailing, which has its rationality, but some consumers also said that similar things make Internet shopping more and more complicated, expecting less routines and more sincerity.
"In recent years, sinking the market and tapping more user resources have become the development trend of the Internet retail industry. These coupon groups that came into being at the historic moment are actually equivalent to short video anchors bringing goods, and the quality of goods is definitely good or bad. Whether customers enjoy convenient discounts or are slaughtered, the key is to recognize themselves. Third-party software should also strengthen supervision to prevent people from engaging in fraud. " Zhao Xuebing and other insiders believe that similar coupon groups are just a form of sales, and there is no right or wrong.
Others think that the "all-people-brought goods" sales forms such as coupon groups should be moderate. Zhuang Sheng, a staff member of the Internet recruitment platform, said: "In recent years, many college students will have similar Internet internships and work experiences on their resumes. On the one hand, the low threshold of' all people bring goods' does provide employment opportunities, but we should also be wary of letting young people have the idea of making quick money and stay away from the real industry. "