Dior is a fashion brand that rose rapidly after World War II. It can even be exaggerated to say that Dior wrote the history of post-war fashion development, and Dior's commercial success is beyond doubt. So far, it has been listed as an aristocratic luxury brand, and it can be said that it is one of the leading figures of luxury brands.

Dior was founded in 1947 with a history of 72 years. In Fortune magazine's 20 18 list of "Top 500 in the World", Dior ranked 208th, which is the highest ranking among luxury brands and the first among the top 500 clothing brands.

It was the first to establish the concept of "brand" through registered trademarks, thus leading the French high fashion industry from traditional family workshops to modern enterprise groups. Dior's contribution to the world of fashion and luxury goods.

First, it is found that the "patent authorization" model can be used in fashion, and second, the launch of Dior perfume has contributed a pyramid business model to the entire luxury goods industry.

Dior's "as long as it is the noblest" global acquisition strategy has planned to build a huge business network around the world and increase investment in high-growth emerging markets.

And since its establishment, Dior's creative modeling, exquisite fabrics and romantic colors, together with star designers and big-name movie stars, are the magic weapon for Dior to maintain its vitality.