Chairman Ai Yifu is a famous philanthropist, He Xinhai,1born in May, 1968, a native of Zhenghe, Fujian, honorary president of Minbei Chamber of Commerce in Guangdong Province, chairman of Guangdong Ai Yifu Trading Co., Ltd. and general manager of Xiamen He Nong Clothing Co., Ltd. The company owns three brands, namely IEF Ai Yifu, IEF Ai Yifu Children's Wear and Gutili, with an annual output value of more than 7 billion yuan. He was awarded the honorary title of Zhenghe county philanthropist and the special contribution award of love and poverty alleviation by Zhenghe county people's government.