Xu Lei and Xu look alike, but Xu Lei denies that they are not descendants of Xu, and they are not related by blood. In May 2007, he became a marketing consultant in JD.COM, and officially joined JD.COM in June 2009 at 5438+ 10. He has been the head of the marketing department of JD.COM Mall, the head of the wireless business department, the CEO of JD.COM Group, the CEO of JD.COM Retail Group and the president of JD.COM Group.