What is the job of bancassurance?
Bancassurance is: sales work. Bank insurance business is one of the many sales businesses launched by insurance companies, mainly focusing on wealth management and savings business. In the process of bancassurance business, it has become a good platform for mutual promotion between banking business and insurance companies. Therefore, banks must comprehensively strengthen market information consultation and master sufficient and accurate market information, which is an indispensable part of the integration strategy. This can solve some problems between banks and insurance companies to some extent. Banking insurance sales business is a win-win business for insurance company sales staff and bank sales staff. Compared with ordinary insurance sales, the customers of bank-insurance cooperation should be a group with better quality and clear target customers. With the consent of the bank staff, the bank staff can take the initiative to help you sell products as an agent, and the business development will be smoother. From the perspective of the people, it can bring people more flexible types of security and greater security value, and can survive better in the market. Especially with the rapid development of Internet and mobile Internet, Internet products can better understand people's needs, and the emergence of third-party protection forms may directly break this situation. In the bancassurance business, once there is a dispute between an insurance customer and an insurance company, it is easy to implicate the sales bank, which is the most headache for banks to develop bancassurance business. For banks, whether the bancassurance products are well maintained is also a problem that banks must consider when choosing cooperative insurance companies. Before the implementation of the new policy of bancassurance, banks only provided sales places, and the sales process was completed by the sales staff of insurance companies. After problems occur, banks can also have bancassurance channel managers to serve the wealth management managers of peer banks, and help the wealth management managers sell their own insurance products by providing sales and service support. The usual work can be summarized as: maintaining network relations, transmitting documents and materials, training bankers' business and organizing customer activities. 1. Based on the task decomposition of bancassurance, formulate business supervision plans of various institutions/sales teams, formulate incentive plans for bancassurance business, publicize, promote, track and cash, and evaluate the effect; 2. Establish an institutional business report analysis system to track the institutional business progress in real time; 3. Guide and promote market research, put forward the demand for bancassurance products and promote development, and build a bancassurance product system; 4. Promote the research and development of bancassurance products, including form and cost requirements, and promote online sales of products; 5. Manage bancassurance products, monitor product sales, evaluate product effectiveness, and provide reference for leadership decision-making; 6. Other work assigned by department leaders.