1, Columbia University
# Marketing Project Introduction
The marketing project of Columbia University is located under the business school and lasts for one year. Generally, students complete their studies in three semesters (autumn, spring and summer), which belongs to STEM major. This project cultivates students' research and analysis ability through strict doctoral courses and MBA courses.
In addition, the school has set up a career management center to help students develop their career management skills. Graduates of this major can work in consulting companies, non-profit organizations, governments or other institutions where market analysis can bring value, and train marketing analysts for all walks of life.
# Curriculum setting
Columbia University's Master of Marketing program requires students to complete probability and statistics courses during their undergraduate years, and it would be better if they have a background in marketing management and microeconomics. In addition, students are strongly advised to master SQL, database programming language and statistical software, such as SPSS, SAS, Stata and MATLAB.
# Admission data
Admission rate: 8%
Class size: 18
Average GMAT score: 7 10.
Average TOEFL score: 109
GPA average: there is no clear requirement (of course, the higher the better)
2. University of Southern California
# Marketing Project Introduction
USC's marketing major is located under the business school, and the degree obtained is MS of marketing major. Through project learning, students need to deeply learn and understand marketing knowledge and knowledge integration between related disciplines, and these students must be clear about their future special projects in marketing direction.
# Application requirements
Language performance requirements: TOEFL minimum 100, IELTS minimum 7.0, and single subject 6.0+.
Accept GRE scores
3. Northwest University
# Introduction of Integrated Marketing Project
Master of Integrated Marketing Communication (IMC) of Northwest University ranks first in the School of Communication, which is tailored for students who are interested in marketing communication. Through the five-quarter course, students can better understand and attract consumers in the digital age, and improve their ability to solve marketing challenges and build strong brands.
Full-time IMC includes the opportunity to learn real marketing communication cases in class and global travel after class. It aims to cultivate professionals who have a solid foundation in marketing communication and can apply the theory learned in IMC to practice, and provide a good platform for students to communicate with industry professionals.
# Curriculum setting
The course design of IMC aims to lay a solid theoretical foundation for students in marketing communication, and students can freely choose optional courses that are of interest to them and meet their career goals. Students are required to complete 18 credits for postgraduate courses and 15 credits for academic courses, including 5 core courses and 10 for elective courses.
# Admission data
Admission: 124.
Work experience: No requirement, but the average work experience of the applicant is 2 years.
GPA: not mandatory, it is best to submit.
Language performance requirements: TOEFL and IELTS are accepted, and there is no minimum score requirement.
There is no minimum score requirement for accepting GMAT and GRE.
There are no prerequisites.
Admission of students' background majors: communication, business, economics, journalism, marketing, English, advertising, international relations, psychology, etc.
# Employment Analysis
Medill University has set up a career service center, where students can find jobs and internship opportunities in the recruitment information, check the campus recruitment arrangements, create resumes on the website, send them directly, and check the admission information at any time. The college has 15000+ alumni, who are all over the world and play different roles. By joining Medill's IMC project, you have established contact with them.
4. new york University
# Introduction of Integrated Marketing Project
The integrated marketing project of new york University is set up under the Vocational Institute. Full-time students need to complete the project within two years, with a total of 14 courses, with 3 credits for each course and 42 credits for completing the project. Among them, the compulsory courses are 9 core courses and 1 apex course.
The program has three branches, 1 1 elective courses, and students need to take four elective courses to complete 12 credits. You can take four courses in one branch, or three courses in one branch, and then take 1 courses in another branch, or take 1 courses in other postgraduate projects in SCPS College. Internship is optional and there is no credit.
# Application requirements
Successful applicants generally meet GPA3.0+, TOEFL 100+, IELTS 7.0+, GRE3 10, GMAT680+.
International students need to apply for NACES score certification.
No work experience is mandatory.
An interview is not necessary, but you must attend the interview invitation.