Dominique Chardair (France), the father of European brands, is the former dean of Paris Business School.
Philip kotler (USA) International marketing guru
Milton kotler (USA) International marketing guru
Robert (USA) Nobel Prize winner in economics.
Powell (Admiral), former US Secretary of State
Ruan Gongdan, former Deputy Prime Minister of Vietnam
Zhao Nanqi (General) Former Minister of General Logistics Department of China People's Liberation Army.
Zhang Xusan (General) Former Political Commissar of Chinese Academy of Military Sciences
Alan Kertser (USA) is a top international human resources master.
Senior consultant:
Dr. Wang Jin, Special Adviser of the United States International Olympic Committee
Feng Zhonghua, consultant and doctor of San Francisco Creative Laboratory, USA.
Henry L, Consultant of London Creative Laboratory, UK
Dr. Xu, an expert in cultural creativity at Kyoto University.
Zou Hengfu, Senior Economist of the World Bank and Doctor of Economics of Harvard University.
Liu Jingsong, former commander of shenyang military area command and Lanzhou Military Region, president and general of Academy of Military Sciences.
Yao Youzhi was the former head of the strategic department of the Academy of Military Sciences of the Chinese People's Liberation Army.
Major-General and Professor of Qiao Liang Air Force Command College, speaker of "Thirty-six Plans" in CCTV lecture room.
Xie Yuan, Deputy Director of State Science and Technology Commission
Li Zengze, President of China Talent Training Network
Zhang Huazhong University of Science and Technology Former Vice President
Jiang Shaogao Deputy Editor-in-Chief of People's Daily
Liu Bin, former deputy director of the State Education Commission
Wang Yuan, Director of the Department of Basic Education, Ministry of Education
Lu Liangshu, former vice president of China Academy of Engineering.
Zhang Biao, Vice Chairman and Calligrapher of China Calligraphy Association.
Zhang, Secretary of the Secretariat of the Chinese Writers Association
Director of Social Science Department of zhou wenbin Guangming Daily.
Bi Quanzhong, Senior Editor of People's Daily and State Inspector
Xia Xiaohui, Deputy General Manager of CCTV
Director and researcher of Li Guoqiang Enterprise Research Center, the State Council Development Research Center.
Sun Fuliang, Dean of Creative College of Shanghai Theatre Academy and Executive Vice President of Shanghai Creative Industry Association.
Li Xiaolei, former Deputy Director of Marketing Department of Ministry of Culture.
Expert consultant:
Du Jianjing Guanling Fan Zhao Li Liu Yiyu Miaoqin Qian Zhang Yajun Qiang Jian
Tiger L Sun Xianhong Zhang Guisen Xu Yuan Liu Bangfeng
Chen Xu Feng Li Zhao Lidong
Zhou Tieshan, Qiu, Ke Renchang and
As one of the earliest pioneers of creative methods and planning science, China absorbed the latest achievements of foreign system science, system science and nonlinear science in practice, and formed creative science with China characteristics. His scientific research achievements have won the first prize of Chinese Academy of Military Sciences, the first prize of China Academy of Social Sciences and the United Nations Cultural Contribution Award for many times. For more than ten years, Professor Chen Fang has been engaged in cultural archaeology and excavation, systematic engineering, cultural creativity, urban tourism, planning, K marketing model, formulation of IBS brand standards and research on creative methods, and has written and published Creative Atomic Bomb, Creative Lightning, Creative Revolution, Creative Research, Creative Storm, Creative War and China Urban Creative War successively. In addition to actual combat, he also published 50 professional works on historical archaeology, Sun Tzu's Art of War, system engineering, planning, marketing, brand and urban tourism. Yu Ben is a master of the combination of "scholar+actual combat+culture+science" in China's creative circle. Many years ago, he was called "Nine Stages of Creativity" by Japanese and Americans. Zou Jiesen
Party member, born in Changsha, Hunan Province, bachelor degree, senior engineer and chief planner. Worked in the Thermal Machinery Research Institute of the First Machinery Department of People's Republic of China (PRC) (China); Deputy Director of Hunan Technical Transformation Bureau and Director of Provincial Mechanical and Electrical Equipment Review Office. Participate in and witness the development of nuclear weapons in the Republic with youth and blood.
He is currently the deputy editor-in-chief of China Small and Medium-sized Enterprises magazine and the editor-in-chief of China Creativity. Chief planner and vice president of China Creative Research Institute, and chief planner of Beijing Creative Village Planning Company; He has served as and participated in the overall planning of more than ten city festivals, and served as the creative planning and design work of more than ten cultural tourism parks; Planners and organizers of many international events, such as the 2008 Beijing Olympic Games and the 60th anniversary celebration of the United Nations. Consultant for the construction and development of Xinchuanbei in Beichuan Qiang Autonomous County, Sichuan Province, and participated in the post-disaster reconstruction planning of Beichuan Qiang Autonomous County, Sichuan Province. Tan Huo Xin
Master of Business Administration, Doctor of Creativity, practical expert in enterprise product marketing, brand integration, tourism planning, urban planning and large-scale event planning, and senior researcher in IBS brand theory system.
Features: sharp and pragmatic writing!
Motto: Creativity comes from life, creativity changes life and creativity creates life!
As a core member, the projects involved in planning include: the first China International Marketing Festival in 2003, the first China International Health Festival in 2003, the Xiaotangshan International Hot Spring Festival in 2005, the Hulin International Peace Day in 2005, the China International Creative Festival in 2006, the planning of Bird's Nest-Beijing International Tourism Exchange, the tourism planning of Shengsi Islands, the creative planning of Mengniu Shenzhou 5, and the creative planning of Jingdezhen Millennium Celebration.
Participated in compiling a series of books such as Planning Think Tank and K Marketing Model, including Super Marketing, Marketing Reference, Marketization, Planning, Planning Methodology, Top Marketing and Brand Learning, and published dozens of papers.
Lu Dan
Current position: Executive Director of CYTS Hotel Property Management Co., Ltd. Executive Director of CYTS Real Estate Development Co., Ltd.
Part-time jobs: Vice President of China Creative Research Institute, Vice President of Beijing Creative Jiangshan Tourism Planning and Design Institute, Expert Consultant of Guizhou Provincial Tourism Bureau, Expert of Leading Group for Ecological Construction of Jilin Provincial Government, Associate Research Fellow of Beijing Ecological Civilization Engineering Research Institute, Senior Economist, Master of Economics, Master of Ecology and Senior Planning Expert. He worked in the Macroeconomic Policy Research Office of Jilin Provincial People's Government and has been engaged in the practice of cultural tourism industry for a long time. He has rich experience in enterprise management, project management, investment and financing, project planning, cultural creativity and tourism industry. He is good at the overall planning, overall planning and project design of cultural tourism complexes and large-scale tourist attractions, and has unique views on regional economic planning and the study of "integration of production and city".
Academic experience and achievements:
65438-0996-2000 Participated in the research of "Information Diffusion Basis of Ecological Civilization and Ecological Ethics", a key project of National Social Science in the Ninth Five-Year Plan (96AZX022). 65438-0996-2000 Participated in the research project of "Theory and Practice of Benefit Agriculture —— From Ecological Agriculture to Scale Benefit Agriculture" (97JD790049), a special topic of humanities and social sciences research in the Ninth Five-Year Plan of the State Education Commission. Works: Insurance Broker (published by China Encyclopedia Publishing House) and Theory and Practice of Efficient Agriculture (published by China Agricultural Publishing House). Works: He presided over the compilation of the eco-agricultural industrial planning of Dahuashan Town, Pinggu District, Beijing, the eco-tourism industrial planning of Duolun County, Inner Mongolia Autonomous Region, the master plan of Suzhou Xukou Town 20 10 -2020, the master plan of Suzhou Xujiang No.1 Cultural and Creative Industrial Park, and the master plan of Xishuangbanna Buddhist Cultural Tourism Resort. Presided over the preparation of the master plan of Huaxia Cultural Tourism Zone in Shenyang, the project planning and concept planning of Lingjiatan Cultural Tourism Resort in Anhui, the project planning and concept planning of Azure Coast in Yingkou, and the master plan and concept planning of Lingshan Bay Cultural Park in Qingdao, and participated in the preparation of the master plan of Kunshan Cross-Strait City Project.
Tu Changfeng
Current positions: Vice President of China Creative Research Institute, Vice President of Beijing Creative Jiangshan Tourism Planning and Design Institute, Executive Dean of Zhongqing Meijing Tourism Investment Management Co., Ltd., Dean of Low-carbon Architecture Research Institute of China Jianguo Branch, and Dean of Guang Zhi Tourism Planning and Design Institute of Zhong Jian, China.
Senior creative planner, a native of Suzhou, Jiangsu Province, was influenced by Jiangnan cultural spirit and Suzhou garden culture since childhood, participated in the 2008 Beijing Olympic Games and other projects, and has profound practical ability in the whole creative industry chain, including space, landscape, architecture, planning, video media and so on. I have been immersed in the creative industry for 30 years and have profound planning thoughts and feelings. I have studied with Chen Fang for more than ten years, especially in the study of tourism industry, and have made in-depth research on the construction of tourist towns, theme parks and wedding industry.
Zhang Lijuan
Deputy Secretary-General of China Creative Research Institute and Deputy General Manager of Beijing Creative Village Marketing Planning Co., Ltd..
Xi, Shaanxi Province, joined CCTV Future Advertising Company in 2000, responsible for marketing and project sales. He has nearly 65,438+00 years of CCTV media operation experience, and is currently the Deputy Secretary-General of China Creative Research Institute and the Deputy General Manager of Beijing Creative Village Marketing Planning Co., Ltd., and has many years of practical experience in corporate marketing planning, marketing promotion, advertising strategy, market public relations and tourism promotion. He has participated in the media public relations planning of CCTV's large-scale cultural inspection activities, such as Xuanzang Road, China Police Rally and China First Gentleman Golf Elite Invitational Tournament.
Creativity perception: Creativity is a breakthrough in the way of thinking and a manifestation of great wisdom.
Research interests: brand integrated marketing communication, product advertising and market operation strategy, tourism brand building, city image packaging, brand promotion in scenic spots, etc.
It has been my dream for many years to constantly seek the realization of self-worth. I will continue to work hard in the field of urban tourism planning to make every step of my life more practical and gorgeous.
Zhong huabing
Vice President of China Creative Research Institute and Deputy General Manager of Creative Village.
Xinyu, Jiangxi, grew up in Huncheng No.8 Brigade of Nanjing Air Force and participated in the activities of China Ordnance Industry Association.
Practical advanced marketing planning.
He has served in Haier, LG, Whirlpool and other Fortune 500 companies.
He has served as the general manager of Bird Communications, Kejian Communications and Panda Communications in South China, creating brilliant achievements in domestic communications.
Created the best personal performance of Haier and LG. Leading Kejian Communication and Panda Communication in the national sales volume.
Research direction: enterprise management and marketing planning, city brand and marketing, tourism planning, brand nuclear event planning.
Creativity perception: Creativity comes from the depths of the soul, and the projects that determine the future of the brand are: online project planning of shop discounts.
Tourism Planning and Planning in Hanjiang District, Putian, Fujian Province
Inner Mongolia Hailaer Dashan Blueberry Brand Planning
Tourism Planning of Tuoketuo County, Hohhot City, Inner Mongolia
Tourism Planning and Planning in Wusheng County, Sichuan Province
Tourism Planning and Planning of Baozhen Race in Wusheng County, Sichuan Province
Planning and Planning of Leisure Agriculture in Longfei Bai Ping, Wusheng County, Sichuan Province
Nuclear Planning and Planning of Science and Education New Town Project in Jinshui District, Zhengzhou, Henan Province
Overall planning of the first domestic mobile phone festival
Master Plan of Dafeng Pirate City Theme Park
high and far away
Secretary-General of Creative Committee of International Chamber of Commerce and Industry, Secretary-General of China Smart Tourism Town Alliance of Ministry of Industry and Information Technology, Executive Dean of China Creative Research Institute, member of Peking University PE Club, head of enterprise resource department of creative village marketing planning company, and peking university hsbc school of business EMBA are currently the general manager of Beijing Weston Information Consulting Co., Ltd.
He served as deputy secretary-general of Entrepreneurs Association, served nearly 200 enterprises for resource docking, participated in the strategic research of many large domestic enterprises, discussed the investment and financing modes of projects, planned and implemented a number of city brand promotion activities, and planned and implemented the project operations of many domestic real estate groups and e-commerce enterprises, with very rich market judgment and project integration power. The enterprises that have served include: China Unicom, China Youth Travel Service Group, Ningxia Red Wine Group, UMC Technology Company, Oasis Grass Industry Company, Great Wall Group and hundreds of other enterprises. Planned projects: Discount Store Network, China Zhimou City, China Integrity Park, China No.1 Fengshui Village, China Fengshui City, World Textile Culture Expo Park, World Strange Stone Cultural Tourism Complex, etc.