The membership level is automatically processed by the system without application. The membership level is determined by the growth value. The higher the growth value, the higher the membership level and the greater the membership rights enjoyed. Diamond-level members can avoid freight no matter how much they spend, and coupons sent by diamond-level users are generally more favorable than gold-level ones.
Extended data:
In order to further compete for users, e-commerce also draws new partners into the membership system through its own layout. At the same time, Sam and JD.COM announced the launch of a limited-time "Double Membership Launch" event, in which users will enjoy the rights and interests of both JD.COM Plus members and Sam members.
Han Rui, vice president of JD.COM Group, said: "With the obvious trend of consumption upgrading, users' needs are more personalized and differentiated, and users' willingness to pay for differentiated services is increasingly strong. And high-quality service itself is a service-oriented product, which can be used for consumption. This time, our dual membership has enriched the rights and interests of JD.COM Plus users. Consumers can not only enjoy the high-quality goods and services online in JD.COM, but also enjoy the high-quality shopping experience of offline entities.
References:
Baidu Encyclopedia-Jingdong Member