On September 9th, 2007, in Shaoshan, in order to commemorate the 3rd anniversary of Chairman Mao's death, China Shaoshan Net and Hunan Calligraphy Research Association jointly launched the first national calligrapher selection activity, aiming at promoting the art of calligraphy, establishing the historical position of calligraphy, and promoting calligraphers and creating new calligraphers by using China Shaoshan Net, a new internet fashion media. Through the way of Mao calligraphy, it set sail from Shaoshan, from south to north, from city to countryside, from local to Beijing, and entered eleven provinces and cities, which had great influence.
The first National Hairstyle Calligraphers Selection Campaign was co-organized by provincial hairstyle calligraphers associations (research associations) in Hunan, Hubei, Shaanxi, Anhui, Liaoning and Jiangxi. The contestants are located in more than 30 provinces and cities, ranging in age from 20 to 90, among which there are many excellent female calligraphers. In the step-by-step selection process, Jin 30 and Jin 10, China 100, 30 and 10 were selected (Li Yiming and Li Qihai).
On the occasion of commemorating the 5th anniversary of President Mao Zedong's birthday1/kloc-0, the first national selection of Mao calligraphers came to an end in Beijing. Chairman Mao's grandson, Dr. Mao Xinyu, and his wife, as well as several relatives of Mao's family, General Zuo Quan's daughter, Ms. Zuo Taibei, attended the awards ceremony held in Diaoyutai, Beijing, and presented awards to the top ten writers. Two media outlets including CCTV, Beijing TV, Shi Jing in Hunan and Shaoshan.com in China attended the meeting.
Others are promoted through various media, such as, Ren, Jiang Baoshan, He Huibang, Li Jing and Baguishan.