1. Brand grade: Lancome is a French first-line make-up brand, while Huilikang is a domestic professional skin care brand, which is relatively close to the people. Therefore, in terms of brand grade, Lancome is higher than Huiyu Likang.
2. Product ingredients: Lancome's product ingredients are safe and secure, while Huilikang's product ingredients may be more targeted, mainly reflected in its focus on beauty salon skin care brands.
3. Positioning: Due to the different brand grades and product composition, Lancome and Huilikang also have certain differences in positioning. Lancome is mainly for middle and high-end consumers, while Huilikang pays more attention to providing professional skin care products for beauty salons.
Generally speaking, Lancome and Huilikang have obvious differences in brand grade, product composition and positioning, and consumers can choose according to their actual needs and spending power.