Chinese name
Xu
nationality
China
nation
Han (ha)
birthplace
Shanghai
date of birth
1982 1 1 month
occupation
chief evecutive officer
spouse
Jiang kai
Major achievements
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2
Top Ten Young Economic Figures in Shanghai in 2007
20 10 was selected as one of the top ten figures in China textile and garment industry.
20 12 top ten outstanding green businessmen in China Yangtze river delta? [ 1]?
Vice President of Shanghai Zhabei Young and Middle-aged Intellectuals Association? [2]?
Personal life
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On July 2, 2065438, he married Xu in Bali, and the whole wedding cost1600,000 RMB. I booked a luxury hotel in Bali for 4 days and invited close friends and relatives to witness this moment. ? [3]?
Character experience
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Xu was born in Shanghai, 1982, and was born in a wealthy family. Since high school, he has been studying in Singapore, majoring in business administration, taking classes while working, and living expenses by taking a job as a tutor. While living in Singapore, she found that radiation-proof maternity clothes were very popular in the local market. After returning to China, she gave up being a "rich second generation" and chose to be a "second generation of entrepreneurship" from scratch. She started the "Tianxiang" radiation protection brand, and earned her first bucket of gold with her precise marketing model. In the past six years, Tian Xiang almost monopolized the radiation protection clothing market in China, and its brand has become the "leader" in the radiation protection clothing market. Shanghai Tian Xiang Industrial Co., Ltd. is an industrial group enterprise integrating science, industry and trade. The Group consists of Tian Xiang Science and Technology Company, Caiyuan Wool Company, Hannasen Garment Co., Ltd., Ardanuy Fashion Company and Hotan Rui arc Consulting Group.
Xu is currently the CEO of Shanghai Tian Xiang Industrial Co., Ltd., and has been studying in Singapore since high school, majoring in business administration. While living in Singapore, she found that radiation-proof maternity clothes were very popular in the local market. After returning to China, Xu founded the radiation protection brand Tianxiang, which almost monopolized the radiation protection clothing market in China in six years and has become the "leader" in the radiation protection clothing market. Xu won the title of "Top Ten Young Economic Figures in Shanghai in 2007" and the top figure in the 201kloc-0/China business women's elite value list. ? [4]?
Anecdotes of characters
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Xu sent a message to young entrepreneurs.
● I have been adhering to the principle of "treating the enterprise as bankruptcy the next day"!
● The market is constantly changing, which is an eternal law. Only change can bring revolutionary destruction and new opportunities will be born.
● Entrepreneurs need to constantly "
Eliminate yourself, innovation is the only way out for enterprises, otherwise they will be eliminated by competition.
"I don't like the name rich second generation, but I think the name entrepreneur second generation is more suitable for me." When Xu, a girl born in 1980s, talked confidently about her entrepreneurial road, it was hard for outsiders to imagine that she was the CEO of Shanghai Tian Xiang Industrial Co., Ltd., who founded the first brand of radiation protection clothing and was once named as "Top Ten Young Economic Figures in Shanghai in 2007".
Although Xu was born in a wealthy family, as the vice chairman of Zhabei Youth Federation, she did not enjoy the joy of success. Instead, she seized the opportunity to work hard in the business world and actually interpreted an entrepreneurial legend that grew from a girl to a strong woman.
Starting a business is like saving change.
There is no big desk, no boss chair, no inspirational calligraphy and painting-Xu's office is so different, but it is a card full of youth.
The image of communication can be seen everywhere. Compared with the common boss's office, it has a different style, but it makes every visitor feel Xu's uniqueness most intuitively-this boss is still a girl born after 80.
Five bear-shaped piggy banks are so naive that they stand out in Xu's office. A piggy bank is almost full of coins. Speaking of the habit of saving small change, Xu said: "Entrepreneurship is like saving small change, which needs to be accumulated bit by bit. When I was a child, I watched my father struggle step by step. At that time, I left a deep impression on myself. "
Return from studying abroad
"I choose to be the second generation entrepreneur", and Xu made up his mind without much hesitation. She admits that she doesn't like being called "rich second generation". In fact, as the "second generation of entrepreneurs", the pressure is also great-doing well and being described by outsiders as enjoying success; If you don't do well, you will be called a dude by outsiders. However, even in the face of such pressure, Xu is still determined to strive for a career of his own, not only to prove it to his father, but also because he was subconsciously influenced by his father's entrepreneurship since he was a child.
At present, "Tianxiang" brand has become a well-deserved "leader" in the radiation protection clothing market. Xu is not only interested in market share, but also pays attention to originality in business thinking. In her view, only in this way can she "fully understand" this market and continuously expand the industrial chain.
Xu, a girl who returned to China after 1980s, used the platform of e-commerce to seize business opportunities and start a second business, and founded the leading brand of "Fragrant Fragrant Radiation Protection" clothing, which quickly became synonymous with the radiation protection industry. She developed a series of new fashion products with cultural creativity, and took the lead in opening up a blue ocean that belongs to "adding fragrance" in the clothing market. In 20 12, Tian Xiang provided anti-radiation technical support for astronauts, helped Shenzhou-9 launch, and became a partner of China's space industry and a special product for China astronauts.
Xu has the courage to undertake social responsibilities, be enthusiastic about charity, help socially disadvantaged groups, and care for the elderly, poor families and orphans; Actively help young people find jobs and start businesses, encourage poor college students to open online stores, and promote employment through entrepreneurship. After the Sichuan earthquake, she donated money and materials worth more than 9.2 million yuan, and personally went to the disaster area to send love packages.
Xu has been shortlisted for the China Youth Entrepreneurship Award, the advanced individual of the All-China Federation of Industry and Commerce in earthquake relief, the selfless dedication member of the All-China Private Association in earthquake relief, the 100 outstanding entrepreneurial women in Shanghai, the March 8th Red Flag Bearer in Shanghai, the May 4th Medal of Shanghai Youth and the top ten young economic figures in Shanghai. 20 12 ten outstanding young businessmen in China Yangtze river delta. 20 12 Forbes ranking of entrepreneurs under 30 18.