Foreign search engines are usually called Google, Yahoo and Bing. Among them, Google has the largest number of users in the world and is the preferred global promotion channel for enterprises. The main promotion methods are GoogleSEO and GoogleSEM.

Google search engine optimization is the natural ranking of this website. In fact, the operation in this field is not much different from the optimization of domestic websites, but it is more strict. GoogleSEM operation should pay attention to optimizing negative keywords, verifying and updating keyword matching types, expanding budget by using long tail keywords, reviewing and deleting duplicate keywords, and reviewing relevant landing pages.

Second, social networks.

Social networks abroad are the three giants of Facebook, LinkedIn and Instagram, so in order to promote foreign trade, we must make effective use of them. Among them, Facebook advertising account is the main marketing method of Facebook, and its advantage lies in its accurate delivery to customers within the specified time. Only those who need it will see your advertisement, thus improving your conversion rate more effectively. In addition, it is difficult for competitors to find their advertisements, which means that the other party is not good at analyzing and copying their advertising ideas.

The next step is to publish news and articles and create a LinkedIn homepage. Using these two parts to create a professional image and create a professional image among users will increase the number of people concerned.