The purpose of upgrading the original c2m project to the c2m project of Amoy Factory is to better serve consumers and sellers. Here, I would like to introduce you to the important core changes, the entry requirements of Amoy factory products, and the assessment rules.

First, the core changes:

Changes in product registration procedures of Amoy Factory

1. Evaluation change: from pre-evaluation to post-evaluation.

Old Process: Growth Assessment

The new process: merchants enter amoy factory-commodity registration target category commodity pool-entering maturity-delivery channel assessment.

2. Registration change: direct daily exhibition selection and promotion from the original mature long-term group requires re-registration of special sales columns and promotion. If you don't sign up for short-term activities, C2M products will only be displayed on the daily single product traffic channel.

3. Price change: the long-term group price can be the daily price, and the special sales column and big promotion activities can be appropriately reduced. For example, the price of a long group tour is 10 yuan, and the price of "C2M explosions on the home page of daily sales" is 8 yuan. The system will automatically switch the group tour period without the need for merchants to change the price.

4, channel changes: not only in the daily sale and display, but also to the special edition, Alipay, gold coins and other channels.

Second, Amoy Factory's Entry Requirements for Commodities

1) matches the sinking user selection pool.

According to the platform big data, select the category and market scale that meet the needs of sinking users, plan the number of goods under this category, and help the goods under this category obtain more reasonable market space. Through big data, we can match demand with actual goods, find potential categories and future trend categories, guide industries and businesses to focus on new commodity development directions, and put forward reasonable development suggestions.

2) Joint commodity plan sheet

1. Background: The principle of planning list is the commodity list jointly developed by platform and merchants. Including big data market information output by the platform, market hotspots for sellers' reference, research and development of new product data, submission of commodity information, factory information, etc.

2. Details of the specific schedule are as follows:

1) The planning list is divided into customized and mature types. Customization, maturity

2) There is a one-to-one correspondence between planned orders and arrival of goods, that is, a planned order registers a commodity, without which it cannot be registered.

3) In the process of filling out the planning sheet, it is necessary to communicate with the second person in the corresponding industry.

4) The plan sheet is submitted offline.

5) Requirements for filling in the planning form: 1. All fields in the form need to be filled in, and there can be no blanks; 2. If there are more than three main materials, take the most important three; If there are less than 3 items, fill in the main materials; 3. The price should match the cost and distribution cost.

Third, the evaluation rules

Customized commodity evaluation rules:

1. Assessment period: within 28 days from the activity date, it will be assessed once a week for 4 weeks. If any one of the four weeks meets the following assessment indicators at the same time, it is regarded as passing the assessment and entering the mature type.

2. Assessment results: the assessment results of 1 week are published every Wednesday;

3. Evaluation indicators:

1) The main search ability is comprehensive goods first.

2) The special sale conversion rate is higher than the average level of similar products.

3) The average weekly and Sunday orders are above the average level of similar goods.

4. Evaluation rules: The support period of customized products is 4 weeks and 28 days, and the evaluation starts from the time of registration. Evaluation rules for mature products:

1, access standards for mature commodities:

1) The mature plan sheet is approved;

2) Order quantity standard: In recent seven days, the order quantity of goods in the whole network is above the average level of similar goods;

3) Price requirements: in line with the cost-effective crowd.

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