Symbolic Exchange and Death, published in 1976, is his masterpiece and is recognized as one of the most important and classic expositions of postmodern theory and cultural studies. And his book "Consumer Society" explains the present society in the sense of consumption, which makes him deeply loved by the public. Consumer Society is his work that criticizes the situation of consumer society by using the method of political economy, but its description directly points to the post-modern social picture based on mass media.
Later, he wrote The Book of Temptation at 1979, trying to deepen the radical negative paradigm of simulacra again with the empty anti-pursuit paradigm of temptation. More importantly, he wants to distinguish the fundamental heterogeneity between himself and postmodern discourse. Then, he created a book "simulacra and simulacra", and deeply discussed the contextual logic of simulacra and simulacra. Baudrillard creatively described the emergence of this dreamland: during the Renaissance, capitalism rose, and simulacra was based on "imitation", imitating and obeying nature, which was a simple duality. He called it "the natural law of value" (not in line with history, simple production has long existed); In the industrial age, simulacra is like "production". People no longer process according to the prototype of nature, but produce things that are not found in nature, constantly copying and expanding reproduction, which is manifested in destroying the natural order. At this stage, people are dominated by the law of commodity value and lose themselves in material production, which is what Marx called human alienation. In the third stage, we enter the "hand-code-dominated stage", that is, the pseudo-realistic society. "This is a subversion of the origin and purpose, because all forms have changed, so they are not mechanically produced, but are designed according to their reproducibility and dispersed from a production core called mode." (Symbolic Exchange and Death, translated by Che Jinshan, Yilin Press, 2006), p. 78. In this era, people have no direct contact with the outside world, but are constructing the world through simulacra. This world has no object and no reference, and can become a self-generated structural value world, just like being lost in many mirror images, but people are unaware of it. If you are interested, you can watch The Matrix, which is inspired by parody-parody logic. In the film, the protagonist holds simulacra and simulacra. How can people get out of this alienated three-dimensional fantasy? Baudrillard seems to have left only the horrible question and the echo of this question ~ ~
199 1 baudrillard once put forward the conclusion that the Gulf War never happened, and thought that the first Gulf War was just an image war created by the media. The extreme judgment of the break between symbol and reality made him more famous in the world, but it also attracted a lot of criticism.
After the "9. 1 1" incident in the United States, Baudrillard boldly said that it was a truly exciting high-level event. "As we hope, it disrupts the rhythm of history and is the mother of all events in the sense of symbolism and black fantasy." Although terrorism is immoral, it can reflect the immorality of American globalization itself. Although many Americans can't understand his point of view, he remains enthusiastic about American issues.
With the development of Baudrillard's thought track, after the mid-1980s, the research on Baudrillard's thought in Europe and America became more and more hot. Especially in the early 1990 s, his influence lasted for 30 years. So far, the study of Baudrillard's text is still going on.
In 2000, Sage Publishing House, a world-famous publishing house, published a series of "Masters of Modern Social Thoughts", including jean baudrillard. In this thick four-volume book, there are 88 important papers commenting on Baudrillard.
From 197 1 to around 2000, Baudrillard has dedicated more than 20 monographs and more than 200 articles (and anthologies) to his readers, which has attracted special attention among contemporary social thinkers for its "high yield" and "high quality". He is also one of the French authors who have exported the most knowledge to the English circle. Almost every time a French monograph appears, there is a corresponding English version. Because of the originality and influence of Baudrillard's thought, he has also become a thinker of great concern in the world.
On March 6th, 2007, jean baudrillard died at his home in Paris at the age of 77.
Main Chinese works:
Symbolic exchange and death/humanities and social translation series. Author Baudrillard, translated by Che Jinshan. Yilin publishing house 2006.04.
Consumer society/contemporary academic prism translation series Author Baudrillard, translated by Liu Chengfu, Quan Zhigang. Nanjing University Press. 2006.8+0.
Criticism of symbolic political economy. Trans. Xia Ying. Nanjing: Nanjing University Press, 2009.
Perfect crime. Trans. Wang Weimin. Beijing: Published by Commercial Press, 2000.
The mirror of production. Trans. Yang Haifeng. Beijing: Central Compilation Press, 2005.
Simulacra and simulacra. Translated by Hong Ling. Taiwan Province times culture. 1998.
Cold memories. Nanjing University Press. 2009.
About temptation. Trans. Zhang. Nanjing: Nanjing University Press, 20 1 1 year.