1. What is this?

Visual communication design mainly studies the basic knowledge and skills of art, design, color composition, three-dimensional composition and software design, and carries out graphic design, advertising design, packaging design, poster design, display design and logo design. For example: the design of billboards and light boxes on both sides of the road, the design of food and daily necessities packaging, the design of corporate and brand signs, and the layout design of display cabinets and exhibits in expositions and shopping malls. Keywords: billboard poster logo packaging.

2. what to learn

Illustration foundation, plane and three-dimensional composition, font and layout design, mathematical image technology, basic expression, design modeling foundation, packaging design, daily-use ceramic design, advertising poster design, and display design train the following professional directions: celadon, advertising design, environmental design, printing design and display design.

what to do

Advertising enterprises: advertising design; Fast-moving consumer goods enterprises: packaging design; Exhibition enterprises: exhibition design; Enterprises and institutions: graphic design, web design, logo design, poster design.