Many people have seen this word in many places, but few people understand its function. A search on the Internet does have many explanations, so I'll tell you in the best way.

A qualified operation is to know how long a small shop can last, how many people will pay attention to it every day, and how many people will buy things at home. It can be said that every point is your work, from sesame-sized words to the whole planning layout.

Of course, some small cities may not ask so much, just ask you to change the text with pictures. Help the boss adjust some data or something. It varies from place to place, but in any case, this position is the lifeblood of survival. If you know more about this, you will play better than others. If you know less, you can only drink soup or even give up. How to play this aspect well?

Taobao operation has a lot to learn. Categories and sources selected here: women's wear industry and factory supply. Then, the market competition in women's wear industry is fierce, and it will be very difficult to do well.

When doing business online, there are sources of goods, and we should also analyze the competitiveness of the sources and the degree of market competition. The greater the competition, the more money is burned, the higher the technical requirements and the higher the supply requirements. Therefore, judging the degree of market competition is the most critical.

Mainly talk about how to run a store well.

To do Taobao, sellers pay most attention to two things: traffic and conversion.

Where does the traffic come from?

Free traffic, that is, natural search traffic, is the most important traffic of Taobao sellers and the traffic with the highest conversion rate of Taobao. So its importance can be imagined. Mainly in the main picture and title.

Paid traffic, mainly through train delivery, has a high threshold, which requires you to have sufficient financial support and professional data analysis ability and delivery ability. There are also certain requirements for the optimization of products and stores, otherwise the ticket price to Shui Piao may not be available.

Taobao's activities, including daily specials, bargain-hunting and bargain-hunting, all have thresholds, and ordinary novice shops cannot participate.

Taobao shop, traffic is important, but the core competitiveness is generally not traffic, but conversion rate.

The purpose of introducing traffic is nothing more than increasing the click-through rate and collection purchase rate of goods, thus improving our conversion rate.