(1) SARS has three impacts on Zhujiang Road.
1, pay more attention to public health environment and public health emergency mechanism. After SARS, enterprises will pay more attention to the environment, and Zhujiang Road will also provide a higher standard of sanitary environment for the needs of enterprises.
2. Pay more attention to product structure and industrial function layout. During the SARS period, the supporting supply capacity of Zhujiang Road was insufficient, and many enterprises were unable to purchase goods. Zhujiang Road should speed up the localization of product production and have its own production base to cope with the impact of emergencies.
3. Establish new trading methods and sales models. At present, most enterprises in Zhujiang Road implement the store sales model. Zhujiang Road should draw lessons from SARS and actively innovate new sales models.
(2) Suggestions on "secondary development" of Zhujiang Road.
1, "secondary development" is the action program, and a systematic planning and design scheme should be formulated outside the Pearl River Road.
2. With the implementation of the strategy of "three links" and "secondary development" of Zhujiang Road in our city, a large number of enterprises in traditional industries need to move. Zhujiang Road can rely on Xuzhuang 3000 mu software industrial park to drive a group of electronic enterprises to participate in the processing and supporting of IT industry.
Duan Hongbiao (Chairman of Xinhua Hai Group)
(A) the impact of SARS on the information industry
1 and SARS have not reduced the demand of users, and will be fully released after SARS.
2. "SARS" triggered new market demand. For example, the introduction of visual computers has attracted much attention. The reasons are: first, the wide application of broadband network, and second, the wide implementation of "non-contact economy" characterized by network.
(B) Enlightenment of the impact of SARS on the IT market: Finding a new computer application model is the main reason to detonate the IT consumer market.
The development of China IT sales market has gone through several processes. 1997 is the explosive period of home computer consumption, mainly the emergence of multimedia. This upsurge lasted for about two years and gradually entered a recession. From 65438 to 0999, due to the rise of the Internet, computer sales increased rapidly again. In essence, since 2000, the computer market has gradually entered a trough, as well as globally. The main reason is that no new application mode has been formed. The popularity of video computers during SARS gave us an inspiration. If big companies such as Intel and Microsoft actively develop new products, some software companies can also actively keep up, which may bring a new round of computer sales.
(3) Zhujiang Road and "3C Integration". "3C" refers to computers, communication products and high definition multimedia. "3C convergence" is a general trend, but it is not some home appliance hypermarkets that really have the ability to grasp "3C", but Zhujiang Road. The main reasons are as follows: First, the diversification of IT products, professional sales service network and intensive commercial network between industries make Zhujiang Road Supermarket highly sought after by manufacturers and distributors in the field of information home appliances. Second, because Zhujiang Road has always stood at the commanding height of the industry, the service target has expanded from professional customers and enthusiasts to more individual users, and it has truly achieved ease in the field of information home appliances. In other areas, home appliance stores have shifted from traditional home appliances to IT products. Although the concept of information home appliances is packaged in the store, the actual sales are mainly traditional home appliances, which do not have the advantages of Zhujiang Road IT supermarket.
Yan Bo (Commissioner of Intel Nanjing Office)
Suggestions from Intel China Headquarters:
1. IT is suggested that the government further increase its support for the development of IT industry. Encourage information interconnection.
2. It is suggested that the government exert strong influence and vigorously advocate information-based learning for all. For example, Intel and the Management Committee Office of Zhujiang Road Science and Technology Street have planned to build the Intel Digital Center on Zhujiang Road for the public to learn, visit and experience.
Zhujiang Road is a well-known IT brand. As a global company, Intel attaches great importance to the development of East China and Zhujiang Road. Intel plans to build an IT Golden Week on Zhujiang Road to highlight the brand image of Zhujiang Road. In the future, Intel will continue to carry out all-round cooperation with Zhujiang Road Management Committee, hoping to get strong support from the government.
Yuan Yafei (President of Hongtu Sanpower)
1. IT is suggested that the name of "Zhujiang Road Science and Technology Street" be changed to "Zhujiang Road IT Business Circle" to maximize the radiation function of Zhujiang Road and gather popularity.
2. The reconstruction of Zhujiang Road should be different from Hunan Road and Shanxi Road, and some new concepts can be introduced, such as the combination of nature and technology. Some trees along Zhujiang Road can be replaced by lawns, and lawns or fountains can be used to create a scientific and technological atmosphere of Zhujiang Road.
Qi Xiaoli (Deputy General Manager of Jiangsu Netcom)
1, Zhujiang Road has advantages and disadvantages. The advantage of Zhujiang Road lies in the gathering of the earliest enterprises involved in IT and information construction in Jiangsu. The key to the development of Zhujiang Road is to popularize high technology. China's culture emphasizes communication, emotion and face-to-face communication. Its development can not only emphasize technology, but also be humanized and accepted by people. This is not only a question of value and money, but also a question of sales habits and orientation.
2. I think the development idea of Zhujiang Road should be: "All rivers run into the sea, with great tolerance". Zhujiang Road should actively absorb things that are beneficial to its own development and accelerate its development into an IT gathering place with all-round development of production, learning, supply, marketing, research and transportation.
To build the Pearl River Road, we must first have a clear strategic goal, and what is the ultimate goal? No matter whether it is the first in the world or the first in China. If the goal is to be number one in the world, it is necessary to attract large international enterprises and internationally renowned talents. Secondly, we should make clear our mission, that is, to play the role of at least promoting informatization demonstration in Nanjing and become the leader in promoting national economy informatization in the whole province.
3. Due to different geographical conditions, Zhujiang Road should not copy the development model of Zhongguancun, Shanghai and Suzhou, but should have its own innovation. IT is suggested that Pearl River Road should be positioned in six aspects: First, it should become the window of IT industry. The second is to become the cradle of talents. The third is to become Jiangsu IT product procurement center. The fourth is to become a sales center. The fifth is to become the research direction of technology and market. The sixth is to become a platform for technology and product application.
Xu Kangning (Dean, School of Economics and Management, Southeast University)
1, "non-point" drives the development of "non-contact economy", and the network economy will reproduce business opportunities.
2. The opportunities brought by 2.SARS are both existing and new, such as medical informatization, health informatization and emergency plan system informatization. These enterprises on Zhujiang Road should seize it.
3. The key to the "secondary development" of Zhujiang Road is to upgrade the level.
First, it is necessary to build a CBD of electronic information industry, which has multiple functions such as selling electronic information terminal products and displaying new products.
Second, by formulating preferential policies, we will vigorously introduce internationally renowned companies and strive to become the headquarters of international companies or regional companies.
Third, in the construction of Zhujiang Road Software Industrial Park, we can consider bundling the development project of Zhujiang Road with the software industrial park project, implementing joint development and speeding up the development pace.
Lu Bikun (Deputy Secretary of Xuanwu District Committee)
1, we should conscientiously sum up our experience. In particular, enterprises should sum up the successful experience of economic construction during the SARS period.
2. Be good at analyzing the situation. Be good at finding opportunities from difficulties and realizing development from adversity.
3. Strengthen economic cooperation. We should speed up cooperation with enterprises in new fields and industries. For fleeting opportunities, we should not only learn to "discover" but also learn to "seize".
Lu Bing (head of Xuanwu District Government)
Zhujiang Road should actively participate in the development along the Yangtze River, further strengthen the agglomeration of Zhujiang Road Science and Technology Park, and build the most competitive high-tech industry and R&D base.
1. We should continue to rely on the talent advantages gathered by neighboring universities and scientific research institutions and the linkage advantages of the overall development of technology, industry and trade of "one street and three parks" on Zhujiang Road, vigorously introduce well-known enterprises at home and abroad, further expand the degree of agglomeration, and improve the radiation and influence.
2. One of the connotations of the development of Zhujiang Road Science and Technology Park Cluster is to continue to consolidate the commercial advantages of Zhujiang Road. By promoting the construction of 10 project along Zhujiang Road, the face of Zhujiang Road will be completely changed in two years, so that the "small shop" business model of Zhujiang Road will be transferred to supermarkets and specialty stores, and the brand characteristics of commerce and trade will be formed.
3. The second connotation of "agglomeration" is to firmly grasp the construction and development of the three parks, constantly adjust the industrial structure of Zhujiang Road, attract more high-tech enterprises to participate in it, and form an industrial scale.
4. The gathering of high-tech talents should be further explored. Not long ago, the establishment of a photoelectric pioneer park was a good attempt. Through preferential policies and good services, we can continuously activate human resources and attract a group of high-tech scientific research talents to Zhujiang Road, making it the leader of the information industry belt along the Shanghai-Nanjing Expressway in our province and creating a "peak" of high-tech R&D in Nanjing and even East China.
Xu Huiling (Deputy Mayor of the Municipal Government and Director of the Management Committee of Science and Technology Street of Zhujiang Road)
1, we must clearly understand the situation and strengthen our confidence in accelerating development. The impact of SARS may be an unexpected development opportunity for IT vendors.
2, highlight the key points, pay close attention to the key, and accelerate development. The first is to strengthen communication frequency. The second is to strengthen the contact with the less affected target market in China. The third is to strengthen the work of "please come in" when it is difficult to "go out". The fourth is to strengthen the network agent to attract investment. Fifth, by strengthening business training and internal management, do a good job in team building.
3. Dare to be the first, strengthen organizational leadership and accelerate development. First, set up special funds to give financial support to major industrialization projects and key enterprises. Second, it is necessary to study as soon as possible the feasibility scheme of starting the science and technology support fund to provide support funds for the innovation support of small and medium-sized enterprises, the entrepreneurship of overseas students and the follow-up of venture capital. The third is to speed up the construction of key projects such as software park and Zhujiang Road. The fourth is to speed up the reform of the management system of Zhujiang Road, increase the participation of entrepreneurs in the decision-making and management of the park, and improve the scientific and democratic level of the decision-making management of the park construction and development.