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China Construction Bank University: A Xinghai to Explore New Finance
Facing the general public, it bears the worries and joys of thousands of families.

20 18 12 17, China Construction Bank officially announced the establishment of CCB University in Beijing. With the mission of "serving the society, serving the strategy and serving the staff", CCB University walked out of the financial street and went to the fields, kept its original intention with ingenuity, intensively cultivated in the soil of new finance, and let the "sweet water" of new finance trickle down.

Integration into society is sweet.

Two years ago, CCB people were full of ideals and founded an enterprise university to serve small and micro enterprises, society and the future. In the past two years, as a practitioner of new finance, CCB University has outlined a beautiful picture of inclusive education and innovative future.

One end is connected to the vast countryside, and the other end is connected to the new financial classroom. CCB University integrates its own development into social development and helps the public enjoy the sweet "living water" of new finance.

In 2020, according to the deployment of the Party Committee of the Head Office, CCB University quickly launched the "Ten Tips" for the epidemic prevention and control, and joined hands with relevant departments of the Head Office to launch the "Golden Branch Benefiting the People-Free Online Consultation" service. Online consultation function is embedded in mobile banking, "laborer harbor" APP and other channels. The "Rural yiguang" was launched to help rural areas fight the epidemic and help local governments improve people's health awareness and protection ability. The communication matrix of CCB University has been opened across the board, and a series of services, such as online consultation, peer inquiry, policy measures and epidemic prevention classes, have delivered scientific epidemic prevention knowledge to streets and villages. Promote online education and training and implement "air knowledge assistance". We conducted a series of lectures on anti-epidemic, produced a series of courses such as "Popularizing knowledge of epidemic prevention and control", and jointly produced 28 video micro-courses on epidemic prevention and control, achieving 420 million exposures and 65.438+0.8 billion broadcasts on the whole network. Through a series of "combination boxing on the cloud", we will integrate high-quality educational resources at home and abroad, so that the general public can get the information they need without leaving home and improve their safety protection ability. In order to help the enterprises affected by the epidemic tide over the difficulties and resume production as soon as possible, CCB University has established a column of "Selected Courses for Small and Micro Enterprises" on the online platform, customized a series of courses for small and medium-sized enterprises through "air classroom" and broadcast the theme live, provided online education and counseling for small and micro enterprises, helped them recover their "hematopoietic" ability, and solved the difficulties of small and micro enterprises through cloud classroom. Accumulated training1550,000 people.

Small and micro enterprises are the main force of social "stable employment". In order to accurately solve the pain points and difficulties in the development of small and micro enterprises, CCB University actively connected with all parties, drained and allocated resources, organized a series of trainings such as empowering millions of entrepreneurs and private enterprises in inclusive finance, set up "Gong Yu College", customized a series of innovative development courses of "Creating Classroom", helped enterprises to connect and integrate resources, supported their growth, and cooperated with "Entrepreneurial Harbor" and technology incubation to jointly raise funds and integrate wisdom.

Through the "Wisdom for the People" project, social forces have been continuously strengthened, and 65,438+0,075 "Nong Yu Schools" have been built. Make use of the existing service points of "Education for Farmers" to carry out education and training that the masses love, guide "new farmers" to learn online, and lead fellow villagers to the broad road of getting rich and running well-off. During the summer vacation of college students, we organized 12000 college students to carry out online and offline learning community practice activities, go to the countryside, visit agriculture and enterprises, and make suggestions for rural development. Shake hands with farmers in the fields, and describe the dream of rural revitalization in study, thinking and practice. We carried out "Jin Zhihui citizens-poverty alleviation" poverty alleviation training, sent inclusive training expertise to fields and factory workshops, and cooperated with leading enterprises in the industry to build industry teaching bases. A total of 260 sessions of characteristic industry training were held, benefiting 25,000 people. At present, 43,300 phases of "Golden Branch Benefiting the People" have been carried out, benefiting 33 1 10,000 person-times, and "country green" has been decorated with "CCB Blue".

Lan Zhi integration strategy

Riding the wind of digital transformation, with financial technology as the pen and high-quality educational resources as the ink, CCB University has carefully outlined an all-weather ubiquitous learning ecological picture of "learning everywhere, learning all the time and learning for everyone".

Following the footsteps of the times, CCB University has launched the "construction drawing" of digital construction, released the "three-year construction plan of Digital CCB University", released the "digital talent training plan" and launched the first set of core teaching materials "Comprehensive Management of Large Commercial Banks" series (***4 volumes). The video course of Party spirit education in the "Teaching Resource Area of Grass-roots Party School" of China Cadre Network College "Keep in mind the initial mission and create a bright background of new finance" has also been launched. Gather the forces of finance, scientific research and education, integrate into the Trident of Industry-University-Research, and make solid progress towards the bull's-eye of learning enterprises. This year, CCB University issued a total of 4 1 for live courses, 0/201for quality courses, 45,765,438 teachers and 6,922 courses. 63 sets of 15 1 textbooks in use.

In 2020, the number of visits to the online learning platform of CCB University has exploded. By the beginning of 65438+February, the number of visitors had exceeded 270 million. CCB University APP is newly launched, which supports one-click screen projection, audio and video switching, live broadcast and other learning functions. Students can study anytime and anywhere, use their spare time to study time courses, watch live broadcasts, read books, listen to books, and interact socially. , gathered the power of knowledge and promoted the collection of "three major strategies".

Integrate employees and give them wisdom.

Based on serving employees, CCB University promotes the integration of training and warfare, and takes employee growth as the center to create product-oriented, systematic and ecological employee training and build an employee growth system with CCB characteristics.

Into the picture of the alliance exhibition

Even mountains and seas can't bring people with similar interests closer. It has been two years since the birth of "New Financial Talents Industry-Education Integration Alliance" with CCB University.

Over the past two years, the Alliance has been committed to developing a distinctive talent training certification program, which provides a platform and opportunity for the batch training and forging of compound new financial talents. China Banking Association, China Construction Bank, Hong Kong University of Science and Technology and Shenzhen University have jointly carried out the certification training of "Financial Technician", which has become a golden signboard and is creating compound new financial talents in batches. At present, three-phase off-duty and two-phase on-the-job training have been held, and nearly 1,000 intermediate "financial technicians" and more than 5,000 junior "financial technicians" have been trained, covering more than 340 institutions in 3 1 province.

At the end of 10 this year, CCB University and the University of Hong Kong jointly held a one-year certification training for "data analysts". Jointly hold the "Financial Technology Elite Class" with Xi Jiaotong University, and establish an internship training base with the alliance unit * * * to promote the integration of production and education. The establishment of teaching and research center in United University will provide scientific guidance for the in-depth development of Industry-University-Research and become an important platform for financial education, staff training, joint training of students, collaborative innovation in Industry-University-Research and the construction of high-end think tanks. At present, it has successively established a systematic risk research center, a private bank teaching and research center, a finance and accounting teaching and research center and a capital market teaching and research center with Nankai University, Southwestern University of Finance and Economics and Xiamen University.

In the past two years, CCB University has carried out the "Cloud Pet" experience activity in Wuhan Industrial Park, which attracted 61/kloc-0 universities and 3,577 students from all over the country. In Guizhou, a kiwifruit training base was established in conjunction with Guizhou University, and the on-site teaching points and agricultural industrialization were promoted simultaneously to help win the battle against poverty; In Yunnan, joint colleges and universities set up patriotic education theme training bases; In Shanghai, we will jointly build a "smart data research base" to provide teaching support and research platform for big data majors. At present, CCB University and the alliance unit * * * have jointly built 98 production-education integration training bases, including 32 with the alliance unit, and designed and launched various forms of characteristic projects.

Finance, like water, moistens things quietly and prospers; Digital empowerment is far from the world. Based on its dedication to the country and people, Jianxin University has drawn a beautiful and meticulous picture with financial technology, education and training, digital university and kindness, and the wonderful picture of new finance is slowly unfolding. ...