When I first entered Taobao, I seemed to have many jobs to choose from, such as art design, customer service and promotion (through train, taobao guest, diamond exhibition, Weibo, wireless WeChat, micro-Amoy, etc. ).
For most people, artistic work is a trap.
For many people who have done their own shops, they will order a simple ps, and they can do the art well without saying anything. But after reading the posts on Paidai, I found that art stickers are a big trap for most novices. Many newcomers in Taobao industry are not too picky about customer service. They think that artists have technical content and scenery, so they are more inclined to rely on artists.
For a Taobao shop, the artist is the right hand man, which will become more and more important. The artistic level of the store directly determines the development level of the store, so when the store forms a team, the first one should be a full-time artist. What kind of person is suitable to be an artist? In my opinion, the traditional advertising industry graduated from art or design colleges, or was self-taught but had a certain artistic design talent. If you meet the above three points, you can consider doing art, otherwise I suggest not wasting a minute on art and graphic design, because Taobao has too many things waiting for us. Leave professional things to professional people, and there must be more important things waiting for you to do.
Similarly, if a boss says that the requirements for artists are very professional, it means that the boss's idea is right and the store will develop in the future. If the boss says ps, it is enough to hire you as an artist, which only shows that the store is basically not big enough, and finally you both delayed.
I would also like to add here that for those artists who have worked hard in art design but really have no talent, they should also make plans early, otherwise they will delay themselves. I hired an artist years ago, saying that I graduated from a design school and worked as an artist in other stores for more than a year. Supposedly, this qualification is ok. I also assigned an assignment and drew a picture before I joined the company, which was not bad. But after a few days of official use, I found it was not working. First of all, the proportion of drawing is unreasonable and there is a lack of basic aesthetics. I looked at the original psd file of the picture. It was a mess. Dozens of layers of original documents are not grouped, and their basic skills are very weak. If she has just entered the workplace, we can give her some time to adapt and improve, but she has been a Taobao artist for more than a year and still has this level. I think it's better for her to change careers as soon as possible.
Customer service is the best choice for Xiaobai to develop in Taobao industry.
The customer service threshold is low, and of course, the requirements are higher after joining the company. Customer service in the front line can fully understand the products and lay the best foundation for future work. Good customer service is actually a product expert. Moreover, the generation of good shops and good customer service is not low, even higher than other positions.
However, most Taobao Xiaobai didn't think clearly, and customer service was always out of their consideration. Here I give two examples.
Half a year ago, my manager told me that there was a young man who came back from Hangzhou and wanted to do business. When we heard that Hangzhou had returned, we were basically looking forward to it. When I met him, I found it was completely wrong. This young man has been doing fine arts in Hangzhou for three years, but he feels that there is no development in doing fine arts and wants to do operational work. I totally agree with him that he should give up being an artist. As I discussed before, if he doesn't feel anything, he should change careers as soon as possible. But when I asked him what he wanted to do, he couldn't say it himself, so I asked him what he had done before except art design. He said that he mainly works as an artist in a cosmetics Taobao company, and usually helps the store manager deliver goods or do some daily work. I asked some questions about the through train and other related promotion, but I couldn't answer them. I said, I see, you don't want to do customer service now, but there are only a few jobs in Taobao. You have to tell me what you can do. Why not start with customer service? The young man's head is shaking like a drum. In the end, it went away. A guy like this, who has nothing on his own and hasn't thought it over yet, wants to come to me for customer service. I can't stand it.
A week ago, a guy called me and wanted to apply. I said, what would you do? He said that he has a shop, cross-stitch, for more than a year, and he has studied two professional certificates in Taobao University. But I asked further and found that the promotion and operation of Taobao were basically unknown. Later, we met and talked. I learned that the young man's time is mainly playing games. Now he wants to work hard and find a company to study. I asked a few more questions and found that the young man was too weak to use it, but he was very persistent, saying that he just wanted to work and study with me and had no salary. My heart melted, so I gave him another chance. I gave him two days to get to know taobao guest himself, and then we had another interview two days later. Two days later, the interview was ok. He made a lot of efforts and answered all the basic things. I have hired him. Then I will let him concentrate on customer service first, and help him find a direction suitable for his development on this basis.
Career development after customer service.
The subsequent development varies from person to person. In my opinion, the best person is to sweep the floor, that is to say, to do a small thing well and do it to the extreme, so what to do in the future is not a problem.
First of all, you can always do customer service, work hard and become a senior consultant. Going in the direction of management is to be a customer service manager.
If you want to go in the direction of promotion and operation, you can generally study by yourself, or you can learn related knowledge with the promotion and operation in the store, specializing in one thing, through train, taobao guest, micro-amoy and so on. Of course, in many directions, the most promising future is definitely the promotion and operation of wireless terminals. There will be a shortage of talents in the promotion and operation of wireless terminals in the future.
After the promotion of single foundation is laid, we can consider actual combat such as blasting money. Of course, if you are stronger, you can consider taking a team and making overall plans.