What reference books are recommended for Jinan University's advertising postgraduate entrance examination? Please ask someone who has experienced it for guidance.

Jinan University ☆ Postgraduate Entrance Examination Subjects/Bibliography of Advertising Major

Research on the History of 707 News Communication

Introduction to Journalism, Li Liangrong, Fudan Edition/Journalism and Communication, Cai, Jinan Edition;

2. Communication course, Guo, National People's Congress Edition;

3. General History of China News, Liu Jialin, Wu Da Edition/General History of China News, Ding Ganlin, Higher Education Edition;

4. Course of Foreign Journalism History, Zhang Yunruo, Higher Education Edition/Foreign Journalism History, Zhi Tingrong, Jinan Edition;

5. Network News and Communication, Dong, Fujian Edition.

809 news communication service

1. Journalism, Lin Zhu, Jinan Edition;

2. Contemporary News Writing, Zhou, Fudan Edition/Contemporary News Writing, Xue, Jinan Edition;

3. News Editor, Cai Wen, National People's Congress Edition;

4. News Commentary Course, Ding, Fudan Edition;

5. Radio and Television Journalism, Yan Li et al., Higher Education Edition;

6. Principles and skills of advertising copywriting, Yang Xianshun, Jinan Edition;

7. Interactive research on news public relations advertisements, Dong et al., Jinan Edition.