Generally speaking, the profit of jewelry is kept between 50% and 200%. That is to say, the purchase price in 4 yuan is about 6- 12 yuan. Such a generous profit is of course the first choice for most small investors. But how to do a good job in a jewelry store, now let's take a look at its specific operation:

Location: Considering that a large part of customers in jewelry stores are students, generally speaking, you should choose a place where there are many young people, especially fashionable people, such as university town or near university high school. Of course, a busy commercial street is acceptable, but generally speaking, I don't recommend it.

Decoration: The decoration is not as luxurious as the hotel, but it must be as fashionable as possible. Jewelry itself is a fashion trend. When decorating, we must pay attention to style, standardization and conspicuous, strengthen the brand's emotion and times, and make the storefront design and signboard become our own free advertisements. Generally speaking, the specialist fees are kept within 30,000. Boutique 30 thousand. (1-20,000 is about 20-40 square meters. Of course, we can't generalize, and the specific decoration cost is determined according to the consumption level of various places. What you need is: the shelf price is all steel structure in 480 yuan, 2m high and 1.6m wide. Of course, this price is the highest. Counter, spotlight and other necessities.

Purchase: purchase must be based on local culture and customs; The price must be based on the age of the consumer groups around you, the consumption level and income of the city where you live; Services must be in place, which is the foundation of modern business.