Wu Junjie is a hardworking and simple young man. 1976, from Huguang Village, Hubin Township, Feidong County, Anhui Province. His parents are farmers. Because his family was poor, he dropped out of school in the second day of junior high school. 199 1 year, Wu Junjie's hometown suffered a serious flood. In order to find a way out, he followed his father to Zhoushan City, Zhejiang Province to make a living. After the Wu Junjie family came to Zhoushan, they found an abandoned pigsty because they had no money to settle down. They settled down after a little cleaning. Since then, in order to earn money to support his family, he has worked as a porter, carpenter, sheet metal worker, vegetable seller, escort and taxi driver, but after eight years, he is still empty-handed and penniless.
1June, 999, Wu Junjie married Wang Qiong, a beautiful girl from Anhui. At that time, due to financial constraints, he was forced to rent a bicycle shed and turn it into a wedding room. This hut leaks air and rain everywhere. Mosquitoes are rampant in summer and dripping into ice in winter. In hard days, in order to earn money to support his family, he was introduced as a conductor in Linping Town Long-distance Passenger Transport Company in Yuhang City.
On one occasion, Wu Junjie was fined 500 yuan by the local traffic control department when soliciting passengers at the station. At that time, 500 yuan was equivalent to half a month's income, which was a great blow to him, so he came up with the idea of starting his own business. With this idea, he began to wonder what it means to invest less and make more money. At this time, he finally found a business opportunity in the process of dealing with passengers.
At that time, because of the underdeveloped logistics, many businessmen often transported some small commodities through CMB. After a long time, Wu Junjie gradually got to know many businessmen and made many friends in the business world. One day, I chatted with a Shenzhen guest and learned that the other person is in the computer chip business. At that time, he knew nothing about computers and didn't know what computer chips were for. He just thinks this business is very profitable, and a business can earn more than 10000 yuan just by going in and out once. 1 000 yuan, almost his income at that time! He is determined to act accordingly. On the same day, Wu Junjie asked the other party if he could send him a CPU first when he went back, and he took it to the market and tried it. If it sells well, he decides to deal in the goods formally.
In the eyes of mature businessmen, there is no difference between buying and selling, because they know that big business starts with small business. According to Wu Junjie's request, the businessman really gave him a CPU after he returned to Shenzhen. Hua 300 yuan bought a CPU, and Wu Junjie took it to Zhoushan for promotion. A person who runs a computer business immediately bought it at the price of 450 yuan. After that, he started selling CPU while running passenger transport. At that time, he ran by bus, and many computer vendors often asked him for delivery. Through this network resource, he gradually expanded the number of CPU sales from 1 to 50. At this time, he saw that there was quite a market for computer chips, so he resolutely resigned and concentrated on sales promotion. In just half a year, he earned more than 20 thousand yuan just selling CPU.
While Wu Junjie is enjoying its spring breeze, many CPU manufacturers in Shenzhen and Southeast Asia are unable to make new products because of product upgrading and replacement of the original CPU interface. Wu Junjie saw that the product was broken, so he turned to selling computer motherboards, graphics cards and memory chips. But at that time, there were many brands of these products, and most of them were "parallel imports". At this time, local people began to crowd out and suppress him.
Anhui people have always had a bad reputation in Zhoushan. Because of historical reasons and local exclusion factors, Anhui people have been greatly discriminated against in Zhoushan. In the eyes of locals, Anhui people are synonymous with beggars, coolies and hooligans. Later, Wu Junjie claimed to be a native of Jiangsu, fearing that his identity would be exposed and his business would be lost. He never spoke Mandarin. In order to blend in with the local people, he began to communicate with others repeatedly and practice Zhoushan Mandarin. At this moment, he made up his mind that after the business became bigger, he would openly reveal his true identity with great fanfare and completely exonerate Anhui people!
By June, 2000, Wu Junjie had accumulated 1.5 million yuan of products. If these products can't be sold again, he will be completely desperate. Just when he was in a hurry, in July 18, he learned from the newspaper that a newly opened computer city in Zhoushan was inviting investment. He summed up that he had a backlog of computer spare parts of 15000 yuan. Instead of sitting in his hand, it is better to rent a space there and run a computer enterprise seriously.
Make up your mind, Wu Junjie began to contact. But when he inquired, he found that the annual rent for a small booth was 1500 yuan, and the shop needed to be renovated, so he simply could not afford it. Most importantly, he knows nothing about computers, how to use and assemble various computer parts, and even the most common typing. How can he manage it?
However, despite the difficulties, Wu Junjie has incomparable advantages. That is, he knows sales, and he has a wealth of contacts. It doesn't matter if he has no money, and he can't stop it if he doesn't know computers. Later, after a few days of wandering and understanding, he found a college student who is proficient in computer and electronic technology in a computer shop and decided to mobilize him to cooperate with himself.
This college student's name is Qu Fang. She comes from rural Inner Mongolia and graduated from Ningbo University. At that time, he had just graduated and was working for others. Wu Junjie found him and said, "Now, if you work for others, you can earn up to 3,000 yuan a month. If you are willing to cooperate with me, * * * will run the computer business together, and I will be responsible for marketing and you will be responsible for assembling computers. I guarantee that you will earn 1000 yuan within three months. " Qu Fang felt that Wu Junjie's words were very reasonable, so she took out her savings of 20,000 yuan, and Wu Junjie used the backlog of15,000 yuan as an investment, adding another 5,000 yuan, and the two began to cooperate.
But what I didn't expect was that after the opening of Computer City, when customers came to purchase goods, they found that his business was single and unattractive. Therefore, business has been very slow since it opened. At this time, Qu Fang was disappointed and said, "At the beginning, you said that you were doing business well. Why didn't you make a deal now?" My 20 thousand yuan is hard-earned money. If I lose my life, I will be miserable! "
After reflection, Wu Junjie felt that his biggest problem was that he was too eager to sell the overstocked products and lost his competitiveness. Since then, in order to find out the market situation, he went to the computer market in Hangzhou. As a result, he found that the computer accessories distributed by Zhoushan Computer City were more expensive than those in Hangzhou market 15 yuan. This discovery immediately made him find a market breakthrough.
Wu Junjie hurried back from Hangzhou and quickly borrowed 15000 yuan to return to Hangzhou. This time, he took the money and bought all kinds of computer accessories in one breath. When he was in business, he began to assemble computers for customers and sell them at the price of Hangzhou market. As a result, customers saw that everything he sold was lower than others 15 yuan, so they rushed to his store to snap it up. At the same time, many computer companies began to buy from him, because he also assembled computers for people at low prices.
Wu Junjie only charges 70-80 yuan for assembling computers. Because the charge is much lower than others, the after-sales service is good and the time is long, everyone who runs computers in Zhoushan knows that the young man in this computer city is nice, and they all ask him to assemble computers and buy computer accessories. Wu Junjie has long implemented three guarantees, three guarantees for transportation and three guarantees for installation of their products, and computer dealers regard him as a friend. Sometimes, customers come to buy accessories, and when there is no goods in the store, as long as the other party calls, Wu Junjie will send someone to deliver them immediately. After Wu Junjie's business expanded, when some computer companies encountered cash flow difficulties, he generously allowed them to pay in advance and pay after the goods were sold out.
Wu Junjie has a principle that he would rather suffer in business than let his guests suffer. At first, a computer dealer in Zhoushan was in financial difficulties. He took away 654.38+10,000 yuan of computer accessories from his place and promised to pay off the payment one month later. However, he was cheated because he believed others and ruined the deal. Since then, in order to avoid debt, he closed the store and hid his mobile phone. Afterwards, Wu Junjie approached him through a friend and said, "It is inevitable that you will encounter setbacks in doing business. You can't solve the problem by dodging debts like this. Besides, you have to get married, buy a house and get married. Are you just going to hide and live an uneasy life? I won't force you to pay your debts now. If you still want to turn over, come to me, and I'll give you another 50 thousand to support your comeback. After you make money, you pay back 1000 yuan every month. If you have no confidence in opening a shop, you can also work for me ... "
Wu Junjie's words made the other side burst into tears. He choked up and said, "Brother, forgive me for looking down on you in the past. When I asked you for credit, I bullied you as an honest man. Today, your generosity and kindness have completely changed my view of you. You trust and treat me like this. I don't deserve to be a Zhoushan person because I have a personal life! " After that, with the help of Wu Junjie, he paid off all the debts owed to Wu Junjie in less than a year, and earned more than 200,000 yuan a year later. From then on, they became the best buddies!
This story spread in the local area, and after people learned that Wu Junjie was an authentic Anhui native, they all regarded him as the most affectionate and meaningful Huizhou merchant! Later, through the introduction and recommendation of this friend, many local computer manufacturers poured in. Wu Junjie provides them with the most favorable supply and the best supporting services. In a short time, his business covers more than 100 computer companies, with an annual income of millions of yuan! With money in his hand, he immediately bought a house of more than 70 square meters in the urban area and moved his family out of the bicycle shed.
In this way, as Wu Junjie's business grows bigger and bigger, his fame spreads farther and farther. Every time he updates his computer, maintains his network and opens a shop, many Internet cafe owners in Zhoushan will look for him. Wu Junjie had a lot of contact with them and suddenly found a bigger business opportunity. And no one thought that because of his management of internet cafes, his fate has fundamentally changed since then!
In the spring of 2006, Wu Junjie learned that an Internet cafe was transferred to the outside world due to losses. He went to this Internet cafe and found that it is located in the downtown area, with an area of more than 200 square meters and 76 computers. However, due to the dim light, dirty air and bad environment, few customers usually patronize Internet cafes. Wu Junjie, after learning about these situations, bought it at a price of 320,000 yuan.
Wu Junjie, a loss-making Internet cafe, took over with 320,000 yuan, and his crazy behavior shocked everyone. Several owners of internet cafes knew his move and laughed at him and said, "This Anhui young man is really stupid. People regarded him as a big burden Internet cafe, and he took over 320,000. Anhui people can do such stupid things. Just wait and see! " Wu Junjie's father knew this, but he was also cursed as the black sheep, saying that he left a good computer company to take over an unprofitable Internet cafe. Isn't this bullshit?
However, in the face of criticism and doubt, Wu Junjie has already made up his mind. He thought that after taking over the Internet cafe, as long as he decorated himself, improved lighting and ventilation equipment, and carefully arranged a high-grade and elegant online environment, he would not believe that the guests would not come. On the other hand, he also has a great ambition, that is, by improving the cultural level of Internet cafes, to influence and drive the overall cultural quality of local Internet cafes, so as to establish the cultural brand and humanistic taste of Anhui people.
After Wu Junjie took over this Internet cafe, he first made a brand-new package for it. He decorated the surroundings of the Internet cafe bright, light and elegant. At the same time, by installing an exhaust system and lighting device inside the Internet cafe, the internal environment was transformed into a courtyard mode, with cradles, elegant rooms, orchids, bamboo and tea rooms. He upgraded the Internet cafe to several grades in one fell swoop. Here, people can sit in the cradle and surf the internet leisurely; Have a cup of green tea or coffee when you are tired. When you are in an Internet cafe, your heart is like being in a garden, and you will feel very comfortable.
On the opening day of the Internet cafe, Wu Junjie also invited Huangmei Opera Troupe to create momentum, which immediately attracted people's attention. Those college students, in particular, have flocked to the Internet cafe since they entered it. Every weekend and holiday, his daily income is as high as ten thousand yuan! He has only been in business for a year, and he has recovered all the costs. However, it is incredible that just when his business couldn't be better, he actually transferred the Internet cafe for 450,000 yuan! This one in and one out, plus business income, he earned more than 300 thousand in a blink of an eye!
Why did Wu Junjie do this?
Businessman said: it's too cold at the top, and throw it away when it's good. Wu Junjie is like this. In his view, although his Internet cafe is making money at this time, there are too many uncertainties in operating Internet cafes, and because of the high utilization rate of computers, it will be upgraded in two and a half years. This is what he thinks is the most appropriate and effective way to make money, that is, adding, successfully operating an Internet cafe, transferring at a high price at the peak of operation, and earning the middle price difference!
In early 2007, Wu Junjie once again took over an Internet cafe on the verge of bankruptcy. This Internet cafe is located in downtown area, with an area of more than 400 square meters and 80 computers. At that time, the price he took over was 620 thousand. This time, when people exclaimed that he was crazy, he rented the house upstairs, expanded the business area to more than 500 square meters in one fell swoop, and increased the number of computers to 140. Since then, he has reformed the decoration, environment and computer configuration of the Internet cafe, and quoted 100 megabit optical fiber to access the Internet, thus building the Internet cafe into a cultural place with elegant Internet access environment, high-speed Internet access conditions and high-quality supporting services. Those students and "surfers" are in an endless stream, which makes the business of Internet cafes full every night.
In two years, he increased his annual turnover to more than 3 million yuan. However, just when his business was in full swing, he once again sold this hot business place at a price of 6.5438+0.6 million yuan. This turn, he not only earned an extra 6.5438+0 million yuan, but also quickly became famous. Since then, relying on this means of acquisition, transformation and improvement of the operating environment and quality of Internet cafes, he managed four Internet cafes in four years and expanded his business to Ningbo. Through such reproduction, he miraculously made a net profit of more than 3 million yuan!
In this way, through hard work, by 20 12, Wu Junjie has taken control of computer assembly, upgrade, spare parts sales, network maintenance and other businesses in more than 80 Internet cafes in the city, and covered the business of computer spare parts to major computer companies in the city. In addition, at this time, he has successfully infiltrated the network installation service into major institutions, hotels, towns and other places. After more than ten years of hard work, he miraculously became a well-known multi-millionaire! Now, he has not only founded two companies and a shop, but also bought three houses in Zhoushan and Ningbo, and sent his two children to the most famous aristocratic schools in the area. His life has changed dramatically. The most important thing is that wherever he goes now, he dares to stand up straight and loudly say that he is from Anhui!
In fact, life is addition, subtraction, multiplication and division. Hard-working and pragmatic people are suitable for addition. Although the accumulation of wealth by addition is slow, the insurance is stable; People with fantasies like to choose multiplication. Multiplication can make you rich overnight or poor overnight. Wu Junjie's success lies in his clever choice of addition according to his own personality.
Young multimillionaire