Curriculum: enterprise accounting, international marketing, international trade theory and practice, financial theory and practice, consumer economics, marketing planning, introduction to commodity circulation, international business negotiation, introduction to the basic principles of Marxism, English (2) linear algebraic probability theory and mathematical statistics (economy and management)

Employment prospects: Graduates majoring in marketing can engage in market research, marketing planning, advertising planning, market development, marketing management, promotional services and teaching and scientific research. Marketing personnel are indispensable talents for all enterprises, especially for large enterprises. According to domestic statistics, since the mid-1980s, there have been more than 2,000 talent exchange meetings organized or co-organized by China business circles, and at each talent exchange meeting, marketers are the most popular and in short supply. With the increasingly fierce market competition, this trend will become more and more fierce in the future.

Employment orientation: this major trains senior professionals in business administration with knowledge and ability in management, economy, law and marketing, and can engage in marketing and management, teaching and scientific research in enterprises, institutions and government departments.

Training objectives: Marketing Higher Vocational College is to train applied talents who meet the needs of the socialist market economy, develop morally, intellectually and physically, understand the market economy, have a solid foundation, have a wide range of knowledge, know both marketing practice and management, and know the national economic and trade policies and decrees, skillfully use computers, know import and export business, be familiar with foreign trade knowledge, master enterprise management knowledge and marketing technology, and have strong practical ability.

Length of study: three years Degree awarded: Bachelor of Management.