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How to be a good insurance agent in the telemarketing era
Of course, a similar situation has happened in Chengdu life insurance market. Electricity sales tend to replace insurance agents. Of course, the customer's choice is beyond reproach. Therefore, many insurance agents are very pessimistic about the future. So, in this electronic information age, is there really no future for insurance agents? Personally, I think that as far as the characteristics of insurance products are concerned, insurance is a paper contract, which requires professional pre-sales instructions and enthusiastic after-sales service. Insurance is a product with strong manual service. Therefore, Ma Mingzhe, chairman of China Ping An Insurance, pointed out: In a period of time, the agent channel is still the main insurance marketing channel. How do insurance agents survive and develop in the e era? That is to provide quality service. It is often said between agents that many insurance policies are claims settlement. In fact, in the e era, my high-quality insurance customers lost very little, because they needed my services and felt the importance and convenience of insurance services. Pre-sale consultation: I don't simply provide insurance products, and its rigorous design and embedded desire have surpassed the insurance itself. Bring every customer a professional and intimate insurance experience; Satisfy the wishes of the insured for a happy life; We pay attention to the overall family risk management and advocate the insurance concept that the types of insurance are suitable for families. We are full of feelings and confidence in our career and prospects, which is reflected in our professional insurance consulting, meticulous after-sales service and in-depth understanding of Chengdu Ping An Insurance and various insurance companies. Win the trust of customers with professionalism-value. After-sale claim: I have been engaged in auto insurance for a long time and have rich experience in claim settlement. I can provide a list of all contracted loss-fixing outlets of Chengdu Ping 'an Auto Insurance, which is convenient for customers to choose the nearest and most professional maintenance point to repair their cars and assist car owners to handle medical claims for casualties. In the event of an insurance accident, I will be responsible for notifying our company's claims department and filing a case within 10 minutes after receiving the insurance notice, and urging our company's claims department to inspect the site in time. At the same time, help determine the cause of the accident. Protect the legitimate rights and interests of customers and minimize losses. Help the customer to sort out the claim data and send the claim data at the request of the customer to obtain the claim and hand it over to the customer. In the process of claim settlement, I will use my professional knowledge to help customers get the maximum benefit within the scope of the contract. Concept dissemination: Chengdu Insurance website has set up insurance news, insurance common sense, family risk management, insurance literature and other columns. Often use the first-line work experience, away from the suggestion of catering to the market, away from the formatted thinking of mainstream education, from the heart, with simple strokes and rich words, highlight personal experience, highlight the originality of this site, and help customers understand the methods of obtaining insurance protection. And through the insurance forum of 100 people, let customers understand the connotation of various types of insurance from different angles, and jointly create a healthy, orderly, harmonious and win-win market atmosphere with customers. In e-era, insurance agents should not only rely on marketing skills and efforts, but also rely on "ideas" to do insurance well and resist the loss of customers caused by telephone and other marketing methods. I believe in Buddhism, which teaches people to be kind, help all beings, enlighten us and wash our hearts. Buddhism pays attention to self-consciousness and self-nature after practice. Only self-awareness and self-nature can fundamentally restore the real you. Only self-awareness and self-nature can influence all beings and support your eternal pursuit. In the first-tier cities in China, the insurance concept of white-collar workers has been in line with international standards, and they agree with insurance very much, but their insurance coverage rate is still very low for only one reason: most of them stop on the road of buying insurance. Because they haven't met a trusted insurance agent yet. In fact, they are resisting an incorrect insurance sales method, which eventually leads to indifference to insurance itself. The essence of insurance is to ensure the safety of life and property. If the customer feels insecure about the agent, how can he entrust his life and property to you? What's more, many life insurance service cycles last for decades. In short, insurance is to be a "person" and a "heart".