Question 2: What is the significance of investigating college students' online shopping behavior and attitude? Through this survey, we can understand the influence of online shopping and analyze the consumer market that online shopping can bring.
Question 3: What is the significance of the online shopping survey of college students? This is very meaningful for enterprises. .
Question 4: About the purpose of the online shopping survey of college students, 1. Save travel expenses. 2. You can take your time, choose more clothes and choose more.
3. Understand the main new models in the shortest time.
4. Cheap and fast
5. Fashion frontier
Question 5: How to write the feasibility of the online shopping survey report of college students? Please refer to this. Like this kind of investigation report, you can also ask some professional consulting institutions to do it, such as Prospective Industry Research Institute:
I. Purpose of the investigation
College students are newcomers and are curious about new things. In order to reveal the true face of online shopping and let more people know about online shopping, this survey was conducted among college students.
Second, the survey object and method
1. Respondent: School of Economics and Business, Qingdao University of Technology (this school was chosen for the survey due to its difficulty).
2. Data collection method: Questionnaire survey. The questionnaire survey of college students' online shopping was distributed to the individuals in the sample to understand the basic situation and situation of students' online shopping.
3. Survey method: All students (limited to Grade Three) in the Economic and Trade College are stratified and divided into three layers: freshman, sophomore and junior. Samples with a capacity of 60 were taken from the whole population, and systematic sampling was carried out at each layer. According to the proportion of each layer in the whole population, samples with the capacity of 22,22 and 16 were taken from the third layer respectively. After a student number is randomly selected, samples are taken every 10 to obtain samples.
Third, the contents of the investigation:
(The questionnaire is attached to the last page)
Fourth, the analysis of the survey results.
1. Through the investigation of the number of online shoppers in the sample, the following data are obtained: 9 freshmen in the sample make online shopping, accounting for 56.25% of this layer; Sophomore students 15, accounting for 68.18% of this layer; There are 1 1 in junior year, accounting for 50% of the floor.
Inferred with 95% certainty, the proportion of online shoppers in the College of Economics and Business is between 45.36% and 70.44%.
2. Nearly 50% of the students who have never bought online think that online shopping is unsafe, while 97% of the students who have bought online think that online shopping is trustworthy. In addition, 92% people in the former will try to shop online.
3. Among the online shoppers, 62% choose online shopping because of saving money, and some students choose online shopping out of curiosity and looking for novel goods. Among many shopping websites, how should consumers choose? 48.57% of online shoppers will take whether the goods on the website are complete or not as the main criterion for choosing a shopping website. Among them, Taobao ranks among the best, with 87.3% students choosing to shop in Taobao.
4. What do people buy online? After investigation, digital products ranked first, accounting for 37.7% of the total consumption, followed by clothing 27.87%. Buying books online is also a good choice, accounting for 19.67% of the total. In contrast, due to the particularity of food (preservation and other issues), almost no one buys food online.
5. In this survey, the online shopping consumption level of students was also investigated. 42% students shop online once every quarter, and 25.8% students shop online once a month and 27.5% students shop online once a year. There are also 4.7% online shoppers once a week on average. The number of people whose average transaction amount is below 100 and between100 and 500 accounts for 42.8% of the total number of people, and the distribution of other amounts is less.
6. In the process of online shopping, it is inevitable to encounter some difficulties. The main difficulty is unclear description of goods, reaching 45%, followed by too many goods, too many websites and too chaotic online market (2 1%). The online shopping market needs further improvement.
Verb (abbreviation of verb) summary of survey results
Through the above survey report, it shows that online shopping for college students is not very popular, but it has great development potential. The main factor that prevents them from starting online shopping is safety. As long as they think online shopping is trustworthy, the advantages of online shopping, such as convenience, time saving and commodity clustering, will definitely attract most people to start online shopping. At present, the types of goods that people consume online have certain limitations. If online shopping wants to develop faster and better, it is necessary to optimize the shopping system and break this limitation.
Shopping website is a good platform for us to enjoy resources. We can find the cheapest, best quality and most fashionable goods online, and we can buy goods from all over the world by sitting at home. In the future, online shopping will definitely become one of people's main shopping forms.
Investigation Report on Online Shopping of College Students (2)
I. Summary:
With the popularity of the Internet and the declining cost of computers, online shopping has changed from a distant state in the fog to the most popular shopping method, which is most suitable for office workers and young people. Online shopping has gradually become a part of people's daily life from a new thing, impacting people's traditional consumption habits, thinking and lifestyle, and gradually popularizing with its unique advantages. College students in pairs >>
Question 6: What do you think of college students' online shopping? Take the people around me as an example. 1000 yuan a month can be spent on shopping in 600 yuan. In short, I would rather scrimp and save than buy online. I'm addicted.
Question 7: What are the topics in the online shopping survey report of college students? 1. What platforms are used to online shopping?
2. What are the general categories of online shopping?
3. How much will you spend in a quarter?
Question 8: How to write a questionnaire for the online shopping survey report of college students? It is suggested to make a detailed questionnaire, use the master's form, post the questionnaire address to the campus forum, post it, and let college students fill it in, so that more people will participate in the questionnaire and the effect will be better.
Question 9: What are the contents of the online shopping questionnaire survey for college students? You can register a free user in the survey circle, and make the questionnaire into a web version according to its prompts. Then you can publish the questionnaire through school forums, communities, qq, or mass mail, so that students can help you answer questions. After the questionnaire is published, you can log in at any time to view the statistical analysis of feedback. ...
Question 10: I'll tell you how to write the online shopping survey report of college students. You can go to the forum.
Or find your own school post bar.
Anything will do. No, there's nothing we can do.