People who have been to college should have a deep understanding, especially when they first entered the campus. Many seniors and sisters promote mobile phone cards. Everyone knows that promoting mobile phone cards can make money, but many people may not know much about how much money can be made here and how the industry works.
First of all, talk about the market demand of campus mobile phone cards. Campus mobile phone cards are mainly used for one season, that is, the opening season, because students come from all over the world at the beginning of school and must apply for local mobile phone cards when they arrive in the city where the university is located. With such a large number of centralized cards, major operators will certainly not miss this opportunity, so you will find that different operators will launch various preferential packages for schools to encourage students to apply for their own mobile phone cards.
What you see selling mobile phone cards are basically agents of major operators. These senior students can make a profit of tens of dollars by selling a card under normal circumstances. This profit is still relatively high, and the sales rebates of mobile phone cards of different operators are different.
Suppose it is 50 yuan, which is only the profit of the terminal sales staff. There are several levels here, and the upper level is also profitable. Therefore, the profit of the mobile phone card issued by the operator is far more than 50 yuan. Counting all the checkpoints, the profit may be as high as 200 yuan.
Then why did you get such a high rebate? Because operators calculate not temporary gains and losses, but long-term gains and losses. There is a word here called migration cost.
Once the mobile phone card of an operator was handled during the university, after four years of university, all aspects of contact were very stable, and it was a very troublesome thing to change the mobile phone number.
In particular, the current mobile phone number is bound to various banks, various online payment tools and various apps, and the replacement cost is too high. Therefore, major operators will spend a lot of money to win these users in the school season.
In fact, the person who really pushes the card earns more than the rebate money, and the money for returning the card is only a part, which will be discussed next.
After talking about the general situation, let's talk about how this industry works. This involves several levels. The first is the local city operator company.
For example, Shanghai Unicom will set the sales target for the new season this year, and then distribute the target to all branches. The branch will hand over the business to a specific executive company, and the executive company will find some university teams, that is, some student teams. These student teams are recruiting some part-time students to promote mobile phone cards.
So how much profit can the student team get from the executive company? A card may earn a profit of about 100 yuan, and then the student team will distribute this profit to the following specific part-time staff.
Moreover, the executive company also wants to make money, so the profit that the executive company gets from the operator's branch must be higher than 100 yuan, otherwise they will not make money.
Some people may not know the role of top management companies. Generally speaking, executive companies are some companies in the society, and their ability to sell cards is relatively strong, so operators will cooperate with them.
You can simply understand it as an agent, but if you want to be an agent, your sales ability must meet the requirements. It is difficult for student groups to become agents because of limited sales. There are many student groups under the agency, which can guarantee their sales.
So from this level, you can find that executive companies make the most money. The executive company represents the mobile phone card business from the operator and then distributes it to the campus teams. Generally, a well-done campus leader can earn 65,438+10,000 yuan a season. According to this logical reasoning, it is not difficult for the executive company to earn 400 thousand a quarter.
The profit margin of the mobile phone card mentioned above not only comes from the rebate, but also refers to the executive company, which can not only earn the rebate, but also get some other expenses from the operator.
For example, some support fees paid by the operator to the executive company, such as activity fees and league construction fees. It's all money.
If you are a student, how do you start a business? First of all, you should find an executive company and cooperate with them, not other student teams, because you should shorten the hierarchy as much as possible and get more profit space.
In fact, it is not difficult to get this business. The hard part is the implementation, that is, how do you sell these mobile phone cards? That's all that matters.
First of all, if you want someone to help you, you can't do it yourself. If you want someone to help you with this, you must find these people first. How to find these people? It's not enough to rely on the network of people you know. You have to cast a wide net, because there are many people who want to make money, and not many people are really willing to work hard.
At this time, you need to recruit some people who want to do part-time jobs online and offline, distribute part-time flyers online, add more part-time groups online and so on. Now people are more defensive, so this process is not so easy.
Secondly, you need some funds to do this project, because it will take some time for the implementation company to settle the payment with you. You must settle the payment with the following part-time staff quickly, otherwise no one will help you.
Generally speaking, for students, although it is not so easy to make money from this business promoted by mobile phone cards, the threshold is relatively low. If you are willing to bear hardships, you can earn some money more or less. You are capable and smart, and you can earn hundreds of thousands a season.
In fact, there are still many ways for operators such as China Mobile, China Unicom and China Telecom to make money. Some of the business halls we see on both sides of the street are actually not formal business halls, and most of them are agents. Including some package sales calls we usually receive, you will find that they have the right to change your package, but the caller ID is not the official number, these are agents.
What these people say is usually like this. Are you the owner of a mobile phone number? If you say yes, he will further introduce the business. You say no, he hangs up. And if you listen to some of the packages he said, you will find that they are really cost-effective. After you finish, you will be asked, can I help you? As long as you say yes, you are considered successful.
But in fact, there are many pits in it. I did this once a few years ago, and the package I heard on the phone was really cost-effective, so I agreed. As a result, once I wanted to change the package, when I arrived at the business hall, the business hall actually told me that I couldn't change the new package because the original package was permanent and the package time was 20 years.
At this time, I found myself cheated, and later solved the problem through official complaints, but many people actually wouldn't notice these things. There are many routines here, and I only know a little.
Of course, I'm not here to reveal the secrets of this industry. I just want to say that everyone can study this industry. When you know more things, you may find that some things are suitable for you to do, and some things are more suitable for your own resources and abilities. Don't look for this project all day, look for that project and study more things around you.