Educational system: three-year full-time undergraduate course
Professional overview
With the rapid development of China's economy, China's consumption in the luxury market is also increasing. According to a survey jointly conducted by AC Nielsen and the World Duty Free Association, the average shopping expenditure of Chinese mainland tourists in China is 987 dollars, which is the highest in the world, while luxury goods such as fashion, cosmetics and perfume are at the top of the shopping list of China tourists. At present, China accounts for 8% of the global luxury consumption market. Industry insiders predict that this figure will surge to 15% in the next five years, making it the third largest country in luxury consumption.
The increasingly hot consumption of luxury goods has also attracted people's attention to the luxury goods industry, and luxury goods education has naturally become a new topic in the field of education. With the world's top brands flocking to China and the great attraction of China, enterprises are eager for luxury talents who know the China market.
Therefore, the purpose of this major curriculum is mainly to
-Students master the overall framework of marketing and management.
-Understand the China market and its corresponding regulations.
-Possess fashion acumen and certain aesthetic ability.
-Understand the classification of luxury goods industry and be familiar with famous luxury brands.
-Through the study of some luxury brand cases, we can understand the particularity of luxury industry and learn from successful experience.
Career prospects
It is generally believed that the luxury goods industry can be divided into the following categories:
Clothing and accessories, perfumes and cosmetics, watches and jewelry, wine and spirits, automobiles and technology, hotels and real estate.
People can engage in sales, retail, procurement, marketing, import and export, consulting, business and strategic development in the above-mentioned sub-sectors of luxury goods industry.
official document
Upon graduation, you will receive:
1) Three-year undergraduate diploma of Shanghai University.
2) Those who sign up for the adult college entrance examination in our college and apply for Shanghai University will get the diploma of Shanghai University Adult Higher Education electronically registered by the Ministry of Education, and at the same time get a college degree. Shanghai University has a junior college degree in adult higher education with a three-year academic system. The admitted students don't have to pay extra tuition.
3) The graduation certificate issued by the International Fashion Art Institute in Paris, France, is completely consistent with the graduation certificate of the students who graduated from Paris (the qualification of the French art institute is recognized by the French government).
Fashion design and plate making major:
Educational system: three-year full-time undergraduate course
Professional overview
Our major is to lay a solid design foundation for students and let them master various tools to face future career challenges. The purpose of our training is to make students understand and skillfully use the whole design process, rather than just focusing on a certain product.
Fashion industry includes the design, production and sales of clothing and accessories. Fashion design requires designers to look at clothing from a three-dimensional perspective and be familiar with the whole design process. Fashion designers express their design ideas in a three-dimensional way through the understanding of colors, fabrics and contours. Today's designers should be able to design beautiful and excellent works as well as marketable products.
While cultivating students' creativity, we also help students develop their own craft skills. Students should be able to sketch, design, plan and finally make a high-quality garment. Therefore, our curriculum and assignments are designed to cultivate students' ability to complete a comprehensive project. In addition, students should also study certain cultural courses in order to understand the interactive relationship between clothing and society and economy. In this way, students can have a more complete knowledge structure.
We encourage students to participate in exhibitions and competitions of various design ideas, and often invite experts from the fashion industry to give lectures to help students adapt to this ever-changing fashion trend.
Finally, the graduation show before graduation provides a broad platform for students to show their talents and creativity.
Career prospects
With the globalization of fashion technology, production and distribution, fashion designers are likely to design clothes or accessories for manufacturers in Shanghai, Hong Kong or many other cities in the world. Fashion companies, theaters, TV stations, movies, theme parks, etc. Everyone needs a fashion designer or a fashion designer.
Career opportunities in the fashion field include: designer, assistant designer, sketch artist, stylist, plate maker, craft designer, fashion illustrator, fashion consultant, etc.
Other fields of fashion work include: advertising, buyers, exhibitions and so on.
official document
Upon graduation, you will receive:
1) Three-year undergraduate diploma of Shanghai University.
2) Those who sign up for the adult college entrance examination in our college and apply for Shanghai University will get the diploma of Shanghai University Adult Higher Education electronically registered by the Ministry of Education, and at the same time get a college degree. Shanghai University has a junior college degree in adult higher education with a three-year academic system. The admitted students don't have to pay extra tuition.
3) The graduation certificate issued by the International Fashion Art Institute in Paris, France, is completely consistent with the graduation certificate of the students who graduated from Paris (the qualification of the French art institute is recognized by the French government).