This major aims to cultivate high-quality, interdisciplinary and compound visual art talents who have modern visual art design concepts and theoretical basis, master the latest image media technology, be able to engage in multi-field audio-visual art design and creation, and meet the needs of the information age. The major of drama, film and television art design has two directions: TV art and character modeling design. In the third semester, students are trained in different directions according to their personal specialties and learning conditions.
The main courses of visual communication design major are: design foundation, brand design, advertising design, packaging design, layout design and so on. The curriculum of each school is different according to the training direction and teaching characteristics.