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How to strengthen family planning publicity and education under the new situation
First, the necessity of family planning publicity and education under the new situation

With the implementation of the family planning policy and the strengthening of the system, the family planning work in China has made some achievements. For example, many people are aware of the role of having fewer children and more children, and many families are only children. On the whole, however, China's population inertia growth trend is strong, the low fertility level rebounds, the proportion of newborn boys and girls is unbalanced, the floating population increases, the aging is intensified, and illegal births are serious. Population environment affects the publicity and education of family planning. Furthermore, the development of modern society is not only the improvement of economic strength, but also the development of people. With the improvement of social democracy and legal system and the change of people's ideas, people put forward higher requirements for people's quality, which requires family planning publicity and education, not only to stabilize or reduce the population growth rate, but also to improve people's fertility concept and quality education.

Two, strengthen the publicity and education of family planning.

1, raise awareness of concepts and persist in serving the people.

Under the new situation, family planning publicity and education is not only a way to achieve the goal of having fewer children, but also an important means to promote people to improve their concepts and enhance their awareness of eugenics. In family planning work, many places use hard indicators to specify the number of births. Although this has controlled the growth of new population to a certain extent in the form of coercion, due to the influence of people's concept of "more people and more money", the phenomenon of illegal birth and hidden birth still exists. Therefore, when carrying out family planning work, we must pay attention to the change of people's consciousness, establish the working concept of "people-oriented" and persist in taking people's development as the center. Take the issues that the masses are most concerned about and close to their lives as the focus of publicity and education, put the most effective psychological influence into their lives, jump out of the circle of family planning propaganda and provide all-round services for the masses.

2. Expand the publicity content to meet people's needs.

2. 1 Strengthen policy propaganda to let people know the advantages and disadvantages.

Family planning policy is the guidance and basis of family planning publicity and education, and must be based on the system. Through publicity and education on family planning policies, population and family planning laws and regulations, we will improve the optimization ideas of leaders at all levels in terms of population quantity, quality and structure, and urge leaders to implement the management of male-female ratio of childbearing age population, floating population and contraception; Promote people's comprehensive understanding of the family planning system and strive to realize people's understanding of family planning obligations through the publicity of the family planning system that is only related to people, such as the policy of fewer births and healthier births, the reward and punishment policy, and the preferential policy of healthier births and healthier births; Through the propaganda of the policy of benefiting the people, we can raise people's awareness of having fewer and healthier children and supervising family planning, arouse people's enthusiasm for family planning, promote people's understanding of the disadvantages of super-children through reverse education and punishment, and strengthen people's strict compliance with family planning policies and regulations by reaction.

2.2 Family planning knowledge education and publicity

In the environment where people's ideas have changed significantly, the content of family planning education has been expanding, from adult education and practical education to adolescence, marriage, parenting, menopause and the integration of knowledge and practice. Specific requirements: Carry out relevant knowledge publicity and education in adolescence, such as many primary and secondary schools offering physiological education courses to let students know about physical health and population quality, and enhance teenagers' awareness of self-protection and physiological knowledge. In colleges and universities, psychological education and physical education are used to correct college students' love view and communication, and strive to reduce the incidence of unintended pregnancy. Educate and publicize the knowledge of arranged marriage, consanguineous marriage and contraception, strengthen the propaganda of contraceptive methods, ensure the free supply of family planning contraceptives, reward contraceptive users, strengthen physical examination, and avoid early pregnancy and illegal pregnancy. During pregnancy, not only should pregnant women be examined for eugenics, but also men should be educated on reproductive safety to effectively prevent the birth of defective children. In the period of child-rearing, it is necessary to strengthen child-rearing education, including both the education and publicity of physiological knowledge and the intellectual development of infants and young children, so as to promote the healthy development of infants and young children. In menopause, it is necessary to publicize the knowledge about the physiological and psychological changes of menopausal people, so that they can fully understand their own changes and improve their ability to resist stress.

3. Reform the form of publicity and improve the quality of publicity.

Unified education and "megaphone propaganda" are the general propaganda forms of family planning. Under the new situation and the environment of new rural development, we should adapt to the changes of people's ideas and the requirements of new rural development, carry out the reform of propaganda forms, and effectively improve the quality of publicity and education. First, carry out knowledge education in a timely manner. Especially in rural areas with limited economic conditions, unified family planning education is an effective means to achieve family planning goals. In the process of education, educational methods can be changed, such as case analysis, true story, life details and so on. Make full use of the role of role models, guide them through marriage and family planning models, and urge the masses to change the traditional concept of marriage and family planning; Implement the reward system, strive to form a good competitive environment for family planning, and strengthen the implementation of family planning knowledge and practice. Second, carry out family planning activities. Carry out family planning publicity through reports, speeches and special lectures; Understand people's fertility status and psychology through questionnaire survey, census visit and consultation, and solve the difficult problems in family planning; Use festivals, commemorative activities, cultural performances, street propaganda and other forms to carry out intellectual and policy propaganda to promote people to establish a healthy, civilized and advanced concept of marriage and childbearing.

4. Consolidate propaganda carriers and increase propaganda means.

With the expansion of family planning publicity and education, the number and types of its propaganda carriers are gradually increasing. Walking into the rural grassroots, words such as "Family planning is everyone's responsibility", "Have fewer children and lead a happy life" and "If you want to be rich, have fewer children and build more roads" are painted or written on the walls of the streets, conveying the influence of family planning with written information. In some trade markets, parks, entertainment places, etc. Set up some beautiful pictorials and patterns, close to people's real life, and promote people's understanding of family planning knowledge with simple words and cartoons. For example, in the policy propaganda of "fewer births and better births, equality between men and women", comic books are used to convey the theory and thought that boys and girls are successors, so as to promote people to form a correct concept of fertility and pay attention to women.

Education and development of children. Using the villagers' pamphlets, the family planning knowledge is collected and distributed to people, and the propaganda of new rural construction is carried out, which exerts a subtle influence on people's family planning model, fashion of the times and humanistic ideas.

With the development of rural economy and the acceleration of people's life rhythm, TV, Internet, computer information platform and other new scientific and technological means have been applied to family planning publicity and education. In the future publicity and education work, we should create conditions and make full use of these publicity carriers. First, strengthen investment in capital and equipment. Local government departments should pay attention to the improvement and renewal of basic equipment and social security equipment to provide protection for publicity and education. Second, carry out column publicity. Through TV columns and online family planning columns, we will publicize the new fashion of late marriage and late childbirth, fewer births and better births, health care and marriage and childbirth, and promote the development of family planning work. Third, build a service platform. Using network information technology, we will establish a family planning management information base, integrate medical, health and education information, establish an information service platform for people to make suggestions, actively promote people's enthusiasm for family planning work, and realize the sharing of family planning information resources through the information platform.