1, major in human resource management.
This industry belongs to the Department of Business Administration, which mainly trains compound, applied and extroverted senior professionals who can adapt to the needs of economic construction and social development in the new century and engage in human resource management and enterprise management in enterprises and institutions, with solid foundation, wide knowledge, strong ability, high comprehensive quality, innovative consciousness, practical ability and entrepreneurial spirit.
Main courses: management principles, human resource management, management information system, organizational theory and design, organizational behavior, labor psychology, labor economics, human resource planning and recruitment, human resource evaluation and performance evaluation, salary management, career management, professional English, office automation and other elective courses.
Bachelor's degree in management, with a duration of four years.
2. Marketing major
This major belongs to the Department of Business Administration, which mainly cultivates compound and applied senior talents with innovative consciousness and practical ability, and grasps the basic theory and knowledge of marketing, relevant policies and regulations of marketing, and practices and rules of international marketing. By receiving the basic training of marketing management skills, I can have the ability to analyze and solve problems by using marketing theories and methods. After graduation, I can engage in marketing management, planning, development and operation in various enterprises.
The main courses offered are: macroeconomics, microeconomics, business administration, marketing, market research and prediction, enterprise planning, international trade theory and practice, business negotiation, e-commerce and network management, advertising, modern enterprise marketing, modern etiquette, management information system and other courses.
Bachelor's degree, four years' schooling, awarded bachelor's degree in management.
3. Major in Logistics Management
This major belongs to the Department of Business Administration, which mainly cultivates compound and applied professionals who meet the needs of the development of socialist market economy, have the knowledge and ability of marketing and logistics management, have a solid foundation, a wide range of knowledge, strong ability, innovative spirit and all-round development of morality, intelligence, physique and beauty. After graduation, I can work in economic management departments at all levels, domestic and foreign trading companies, modern logistics companies, distribution centers, freight forwarding companies, multinational logistics enterprises and other units.
Main courses: commodity circulation, introduction to logistics, international logistics, logistics distribution, procurement management and inventory control, management, distribution center operation management, supply chain management, logistics warehousing management, logistics system analysis and design, logistics operations research, enterprise logistics management, logistics enterprise management, international trade practice, international goods and customs clearance, business negotiation, e-commerce and so on.
Bachelor's degree, four years' schooling, awarded bachelor's degree in management.
4. Major in Public Business Management (Cultural Industry Management)
This major belongs to the Department of Public Utilities Management, which mainly trains senior professionals who can adapt to the needs of social development and economic construction, master the basic theories and knowledge of modern management science such as management, economics and social sciences, have the abilities of quality management, data collection and processing, statistical analysis and management information system application, are familiar with relevant laws and regulations in China, and can work in the cultural industry and related enterprises, institutions and administrative departments.
Main courses: management principles, management economics, public sector economics, introduction to sociology, marketing, management information system, human resource management, cultural industry management, management psychology, organizational behavior, e-government, introduction to economic law, management mathematics, strategic management and a series of elective courses.
Bachelor's degree, four years' schooling, awarded bachelor's degree in management.
5, public * * * career management (urban community management and service direction) major (non-normal, undergraduate, four years, combination of arts and sciences, newly established in 2009)
This major belongs to the Department of Public Utilities Management, which mainly trains people who can adapt to the needs of modern urban construction and building a harmonious community, require a comprehensive grasp of modern management theories and methods, have solid theoretical knowledge of community service and management, and be competent in community management, community service, mass education, culture, publicity, health, entertainment, fitness and other activities; Management-oriented and service-oriented compound senior professionals who have reached a higher level in coordination, communication, psychological consultation and social investigation.
Main courses: management, introduction to sociology, social ethics, public finance, public relations, public utilities management, community management information system, community service, introduction to property management, property law and other professional compulsory courses, as well as property management practice, human resource management, social psychology, civil law and marriage law, folk culture and other professional elective courses.
Employment orientation: Engaged in the management of community management, community service, mass education, culture, publicity, health, entertainment and fitness industries. Engaged in social security, social welfare, logistics services, community management, community market development and service training in civil affairs and trade union organizations, public welfare organizations, urban communities, intermediary organizations and other departments.
Degree conferring: Graduation confers a bachelor's degree in management.
From 20 1 1, the School of Management of Harbin Normal University officially won the right to award the master's degree, and will start enrolling the first master's degree from 20 1 1.