1. Consumer behavior

Author: Leon Schiffman; Leslie L. Kanuk (Leslie Lazar Kanuk)

Press: Renmin University of China Press

2. The growth of an American capitalist

Author: Roger lovins Tan

Publishing House: Hainan Publishing House

triumph

Author: (America) Jack? Welch, Susie? Welch (last name)

Publishing House: CITIC Publishing House

4. The Bible of Customer Service

Author: Paul Tim

5. Consumer psychology

Author: Liu Jun/Wang Di, editor-in-chief

Press: Machinery Industry Press

6. McKinsey method

Author: Ethan Rajel

7. Steve Jobs Management Diary

Author: Jin Cuodao

8. Ten Commandments of Management

Author: [America] Donald R. Keogh)

9. Weird behavior

Author: [America] dan ariely

Publishing House: CITIC Publishing House

10. Only paranoia can survive.

Author: andrew groff

Press: Guangming Daily Press