Ai En College of Shanghai Ocean University was established with the approval of Shanghai Education Commission in 2002. Founded by Shanghai Ocean University and the National University of Tasmania in Australia on the principle of complementary advantages and common development. Incorporate into the national enrollment plan and adopt the "4+0" training mode. There are two undergraduate majors: information management and information system (environmental information system direction) and marketing (international business direction).
Ai En College is a Sino-foreign cooperative educational entity established by Shanghai Ocean University and Australian university of tasmania with the approval of Shanghai Education Commission in 2002 on the principle of complementary advantages and common development.
In February, 2008, the two universities jointly held the major of information management and information system and the major of marketing in Shanghai, which was the first batch of two Sino-foreign cooperative undergraduate programs approved by the Ministry of Education. Adopt the "4+0" training mode and incorporate it into the national undergraduate enrollment plan. The number of students in the school has reached 1600.
Brief Introduction of Ai En College of Shanghai Ocean University;
Ai En University offers two majors: information management and information system (environmental information system) and marketing (international business). 1, information management and information system (direction of environmental information system)
This major aims to cultivate and master the basic theories of modern information technology and environmental science, and has the knowledge and ability of information system planning, analysis, design, implementation, management and evaluation. After graduation, students can work in the fields of information system analysis, design, management and environmental science in domestic enterprises and institutions such as government departments and multinational enterprises, and become senior compound talents in environmental information system management. At the same time, my English is very high.
Professional core courses: business information system, information system engineering, business planning information management, system development, management information system, decision support system, environmental management, natural area management, information system engineering management.
2. Marketing major (international business direction)
This major aims to cultivate international economic management talents with modern marketing theory foundation, advanced marketing skills and international business knowledge, adapt to global integration, integrate Chinese and Western business knowledge and business ideas, and actively participate in overseas project marketing and business development. At the same time, my English is very high. After graduation, students can engage in international marketing and international business market management, and learn strategic planning and action.
Professional core courses: marketing management, business economy, business transaction, introduction to international business, e-marketing, market communication, strategic management, international marketing, service marketing, and enterprise management in the Asia-Pacific region.
Reference to the above content: Baidu Encyclopedia-Ai En College of Shanghai Ocean University