Training objectives: this major requires proficiency in English listening, speaking, reading, writing and translation; Familiar with and master the professional knowledge of tourism management, the knowledge and skills of international tour guides, and understand the international tourism practices under the WTO system and China's tourism policies and regulations; Senior professionals who are competent in tourism management, international tour guide, translation and teaching. Main courses: The main courses offered are: foreign languages: English intensive reading, oral English, listening, English-Chinese simultaneous interpretation, advanced English listening and speaking, tourism English, etc. Management: management, management information system, economics, accounting, financial management, etc. Tourism major: introduction to tourism, tourism economics, basic knowledge of tour guides, tour guide business and skills, hotel management, travel agency management, tourism policies and regulations, tourism marketing, tourism psychology, etc. Employment orientation: I can engage in foreign-related tourism management, tour guide, translation and teaching in tourism administrative departments, tourism enterprises and institutions and foreign-related cultural departments.
Direction of tourism management
Training objectives: This major trains senior professionals who meet the needs of the socialist market economy, have good professional ethics and service spirit, systematically master the basic theories and professional skills of international tourism management, master the knowledge of tourism market investigation, tourism business, tourism resource development, travel agency management methods and operation methods, and have a high level of English, and can engage in international tourism management. Main courses: Oral English and Listening, Principles of Management, International Tourism Practice, International Finance, International Trade, International Tour Guide, Interpersonal Relations and Communication, Western Economics, Tourism Marketing, Tourism Resources and Development, Travel Agency Management, Cross-cultural Communication, Tourism Forecast and Market Survey, Conference Service and Management, Tourism Planning, Overview of Major Tourism Countries, International Trade Practice, Tourism Psychology, Tourism Geography, Scenic Area Management, Chinese and Foreign Customs and Tourism. Employment orientation: After graduation, I will work in international and domestic travel agencies, star-rated foreign-related hotels, travel companies and scenic spots companies. You can also work in foreign affairs departments and foreign-funded enterprises (companies).