Part I: Background

In China, people like drinking coffee more and more. What's next? Coffee culture? Fill every moment of life. People drink coffee at home, in the office or in various social occasions. Coffee is gradually associated with fashion and modern life. Cafes all over the world have become good places for people to talk, listen to music and have a rest. Coffee enriches our life and shortens the distance between you and me. Coffee has gradually developed into a culture. With the well-known history of coffee, coffee is being accepted by more and more people in China.

Part II: Brief introduction of the project

This coffee shop was founded by students of Xi 'an Foreign Affairs University, and it is located in a conspicuous position on the street on the right side of the main entrance of the school. Although the decoration here is simple, it has a special taste of home, even warmer and more relaxed than home. The south wall is full of bookshelves, and all kinds of books are scattered. The bar is located in the center. On the wall behind the bar is a wooden wine rack with all kinds of coffee beans piled on it. In the north, except for the gate, all the others are bright glass bay windows, and the windowsill is very low, and various magazines are covered on it. There is only a square table near the window, and each table can seat 4-6 people. However, the air, light and sound here are even more fascinating, making it difficult to give up, and feeling as relaxed and free as at home.

Part III: Entrepreneurial advantages

At present, the market of university campus is still blank, and the competitive pressure is small. Moreover, the initial investment is not very high, and now the state encourages college students to start their own businesses after graduation, with a series of preferential policies and loan support. Moreover, college students are often full of hope for the future. They have young blood, full of vigor and vitality, and? Newborn calves are not afraid of tigers? Spirit, and these are all qualities that an entrepreneur should have. College students have learned a lot of theoretical things at school and have high-level technical advantages. Modern college students have the spirit of innovation, the confidence and desire to challenge traditional ideas and industries, and this spirit of innovation often creates the source of motivation for college students to start their own businesses and becomes the spiritual basis for their success. The biggest advantage of college students' entrepreneurship is that they can improve their ability, increase their experience and apply what they have learned. The biggest attraction is that through successful entrepreneurship, you can realize your ideals and prove your value.

Part IV: Budget

1, coffee shop fee

The storefront of the coffee shop is a rented building. After consultation with the owner of the house, a house lease agreement is reached in the form of a contract. The contents of the agreement include the address, area, structure, service life, rental fee and payment method of the house. The advantages of leasing are less investment and short payback period. The budget is10-15m2, and the start-up cost is about 95,438+0.2 million yuan.

2. Decoration design fee

The full occupancy rate of coffee shops, turnover rate of desktops, climate, festivals and other factors have a great influence on income. Coffee shops spend a lot of money, mainly students. The layout, style, materials and design cost of coffee shop renderings, floor plans and construction drawings are about 6000 yuan.

3, decoration, decoration costs

The specific expenses include the following items.

(1) Exterior wall decoration expenses. Including signboards, walls and decoration expenses.

(2) interior decoration expenses. Including ceiling, painting, decoration, carpentry, etc.

(3) Other decoration materials. The cost of glass, floor, lamps and labor should also be included.

The overall budget is based on the standard decoration cost of 360 yuan /m2, and the decoration cost is * * * 360 *15 = 5,400 yuan.

4, equipment and facilities purchase fee

Specific equipment mainly includes the following types.

(1) Sofa, table, chair and shelf. * * * 2250 yuan

(2) Sound system. * * * 450

(3) Cooking equipment, storage equipment, washing equipment and processing insulation equipment used in bars. * * * 600

(4) Bar, coffee cup, tea set, all kinds of saucers, etc. Required for product manufacturing. * * * 300

The water purifier adopts the beautiful brand. This water purifier can produce 12L purified water every day and sell 100 to 200 cups of coffee and other drinks every day. The price is about RMB 1200.

Coffee machine, coffee machine is an electronically controlled semi-automatic coffee machine. The price of coffee machine should be around 350 yuan now, and other accessories will not exceed 1, 200 yuan.

Doufang, the price is 330? Between 480 yuan.

The price of a milkshake machine is about one in 400 yuan. It should be noted that it is best to buy two, otherwise it may not be enough in summer.

Ice makers, in terms of ice quantity, generally have to leave a surplus. The daily output of this ice maker is 12kg. The price is slightly higher in 550 yuan, the quality is better, and it can be used for many years, so the cost performance is higher.

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