From June, 20 14 to March, 20 15, I made a 6-minute microfilm in a completely crowdfunding way. It is an experimental short film, a mirror in the end, and a public welfare theme. Last year, the film won the silver prize in the experimental short film competition unit of the Shanghai University Student Image Competition. Because it is a mirror in the end, it saves a lot of expenses for scenery, scenery change, actors, sidewalks and equipment rental. In 20 days, I raised 12k from the media platform (WeChat circle of friends), covering all the expenses of the whole project. Based on this, my graduation thesis discusses the realization path of film and television crowdfunding project in self-media platform. Because the undergraduate thesis requires few words, I have limited three key words: film and television project, crowdfunding and self-media platform. Then the first two points still have a lot to do with this problem.