E-commerce lowers the threshold for college students to start businesses, making it easier for many college students to enter industries that they could not set foot in.
E-commerce increases the mobility of information and makes it easier for college students to obtain entrepreneurial information, thus making it easier for them to succeed.
The advantages of college students' online shop entrepreneurship are as follows:
1. The potential customer base is very large.
2. Not limited by time, region, office space and employees.
3. Commodities can be arbitrarily combined to realize multi-product management.
Bottleneck analysis:
1. External environment, bad e-commerce trading environment and excessive competition.
2. Lack of policy support
3. E-commerce entrepreneurship and university course study time conflict
The bottleneck of college students themselves:
1. Financing difficulties
2. Lack of entrepreneurial guidance conditions