Basic educational system: four years | Enrollment target: | Education: technical secondary school | Professional code: 05030 1
Training objectives
Training objectives
Training objectives: This major trains compound talents who can engage in news practice such as news interview, writing, editing, commentary and photography in various media and engage in news propaganda in party and government organs, enterprises and institutions. Graduates of this major should have a firm political orientation, a strong sense of social responsibility, a scientific way of thinking, a solid basic knowledge of humanities, a broad international vision and superb news communication skills. Training requirements: Students in this major mainly study the basic knowledge of humanities and social sciences, master the history and basic theory of news communication, receive the training of news communication practice, and have the ability to engage in news communication activities by using various media. Graduates should have the following knowledge and abilities: 1. Good ideological and political quality, humanistic feelings, moral quality, cooperative consciousness, cultural accomplishment and healthy body; 2. The humanities and social sciences have a rich foundation, with multidisciplinary knowledge background and comprehensive thinking ability; 3. Master the basic theory of news communication, be familiar with the history of news at home and abroad, understand China's national conditions and laws and policies related to news communication, and abide by professional ethics; 4. Have professional skills such as interview, writing, editing, commenting and photography; 5. Be proficient in a foreign language. Main subject: journalism and communication. Core courses: Marxist news thought, Chinese and foreign news history, journalism principles, communication principles, media ethics and regulations, news interview and writing, news editing, news commentary, news photography, audio and video program production, introduction to new media, and media operation and management. The main practical teaching links are: grassroots social practice (about 6 weeks in junior year) and news media professional practice (about 0/6 weeks in senior year/kloc). Main professional experiments: news photography, news interview and writing, news editing and news fusion. Length of study: four years. Degree awarded: Bachelor of Arts.
Professional ability requirements
Professional ability requirements
The main contents of professional teaching
The main contents of professional teaching
Introduction to Journalism, History of Chinese Journalism, History of Foreign Journalism, Journalism Interview and Writing, News Editing and Comment, Selected Reading of Marxist-Leninist Journalism Works, Basic Modern Chinese, Mass Communication, Radio and Television, Journalism Regulations and Journalism Professional Ethics Training: Rule of Law Journalism, Radio and Television, Journalism Professional Ethics.
Major (skill) direction
Major (skill) direction
News media enterprises: news editing, news editing, network editing; Magazine and publishing enterprises and institutions: periodical editors and journalists; Advertising enterprise: copywriting planning.
Example of vocational qualification certificate
Example of vocational qualification certificate
Examples of continuing learning majors
Employment direction
Employment direction
Employment orientation: 1. University teacher.
Because news communication is both theoretical and practical, the employment prospects are also very broad. As a new discipline, it develops rapidly and there is a great shortage of teachers in colleges and universities. Therefore, after graduation, graduate students can enter colleges and universities to teach, or they can go to scientific research institutes for theoretical research.
Second, network editing
According to statistics, there are nearly 3 million online editors in China, while there are only 750,000 traditional journalists. Online media practitioners have surpassed traditional media in scale and quantity. In 2005, the Ministry of Labor and Social Security announced the third batch of ten new occupations, among which "network editor" was listed. While being recognized by the state, network editors have also become sought-after talents in the market. When the Internet develops to a certain extent, most network reporters are no longer technicians, but need more people with certain relevant professional background or experience. To be a network editor, you must first have a solid writing skills; Secondly, we should be familiar with the relevant knowledge of news and be sensitive enough to the news, information and trends appearing on the network; You must also be proficient in using DreamWaver, Flash and other web page making software and some editing and publishing software.
Third, senior director of film and television program production company
If you are an entertainment fan, you must have heard of the name "Light Media", and its "Live Entertainment" program has distributed 600 channels. Light Media is a typical film and television program production company, and its official website has an announcement to recruit screenwriters and program directors all the year round. There are more than 1500 film and television production companies in China. In terms of TV programs, the well-known "Lucky 52", "Entertainment Live" and "Happy Story" are all produced by film and television program production companies. These companies have a wide demand for talents such as director, broadcast and casting of film and television programs. Strong news sensitivity and writing ability, familiar with TV program production process and TV expression techniques, active thinking and strong writing ability, this kind of journalism graduates have very broad prospects.
Fourth, offline publication editing.
In the network era, almost all activities in reality can be realized through the network. However, there is also the problem of insufficient arrival rate of network information, so many websites have started to establish offline publications after their development. Urban News, a cultural and artistic newspaper founded by Shanghai Yibaotong Culture Media Co., Ltd., is an offline publication that collects online information. It is a practical newspaper that integrates many classified advertising information. The company's requirements for recruiting editors are the reporter's acumen, the editor's overall planning ability, and the advertiser's business awareness. It is best to have working experience in tourism, training, real estate, decorative building materials, catering and entertainment industries.
Corresponding occupation (post)
Corresponding occupation (post)
Other information:
20 15 ranking of journalism universities
Professional introduction:
Journalism is a science that studies news laws and journalism. Journalism is a science that takes the objective news phenomenon in human society as the research object, focuses on the relationship between journalism and human society, and explores the special laws of the emergence and development of journalism and the basic requirements of journalism. Its research contents are news theory, news history and news business.
Training objectives:
Cultivate modern media talents who have the basic theory and knowledge of journalism, master the basic skills of news interview, writing, editing, commenting, photography, planning, directing and production, and have the qualities of editing, journalists, media management, audio-visual planning and advertising production in news, publishing, broadcasting, television, propaganda departments and enterprises and institutions.