With the development of economy, there are more and more profit models, coupled with the strong support of the government and the active publicity of colleges and universities, under such a prospect, more and more graduates and college students are engaged in self-employment industries. But for various reasons, many entrepreneurs ended in failure, and only a few succeeded. In this case, there are many current situations. First, passive entrepreneurs blindly follow the crowd. Second, I dare not start my own business. With the accumulation of these status quo, more and more innovative and entrepreneurial projects are born.

Innovation and entrepreneurship need to boldly let go to create new things, which is difficult to last in this rapidly changing society. As a new force in society, our college students have infinite vitality. Young brains, vigorous vitality and unexpected innovation are our capital. Newborn calves are not afraid of tigers, their thinking is too active and open, and they always have incomprehensible ideas about traditional concepts and traditional industries. These unique insights will inevitably lead to the exploration of their thoughts and endless challenges. In addition, we have accumulated a lot of professional knowledge base during our college years. In the high-tech field, we are a big step ahead of other entrepreneurs. With the support of the school, we came into contact with many ideas and examples of innovation and entrepreneurship during our college years, and also participated in personal innovation and entrepreneurship projects that we were interested in. As far as experience is concerned, we are not completely "little white", and we also have high learning and analysis ability. By learning from the experience and practice of others, we can

However, under this seemingly bright prospect, it is not completely risk-free. After all, the social experience of college students is still too little, and the investigation of market prospects is limited. Whether investors can be impressed will definitely become a big problem. Moreover, it takes a process to learn from other people's experience. Too many setbacks and obstacles in this kind of cutting will kill the willpower of college students, which makes us very confused and uncertain whether we are suitable for starting a business. Coupled with the utilitarian and eager psychology of young people, sometimes they will lead their projects to a dead end, completely crush their hearts, and let them lose their money and have no impulse to start a business.

But in my personal opinion, the opportunities and guarantees for college students to innovate and start businesses have changed qualitatively. In the past, college students had to bear the risks of starting their own businesses, so they struggled step by step, fearing that one step would be wrong. Now the government has attached great importance to college students' innovation and entrepreneurship, and has issued relevant policies and regulations. Financial support provides a solid guarantee for college students' innovation and entrepreneurship, and college students no longer have to be afraid of the unacceptable consequences of entrepreneurial failure, which is for college students' innovation and entrepreneurship.

In today's booming society, more and more college students are innovating and starting their own businesses, which is of far-reaching significance. It not only solves its own employment problem, but also reduces the country's burden on jobs. Those college students who are successful in their studies but don't want to start a business also have more outlet options. Moreover, college students who choose to start their own businesses have greatly grown up, honed their abilities and become more mature because of what happened when they started their own businesses, which is of positive significance to the growth of a new generation of young people in China.